Starbooked

XII VIII (@xii_viii), a Russian-language YouTube channel from Russia, makes League of Legends content, including interactive voice-line and skin showcase videos. It has about 14,900 subscribers and a median of roughly 1,800 views per video, uploading around 50 videos a year. Suggested rate: $150 to $250 per video, reflecting its modest reach.

Why brands book XII

Russian League of Legends fans watch skin and voice-line videos, and the channel is an official Riot partner

  • About 14,900 subscribers and roughly 5.8 million lifetime views
  • Median of about 1,800 views per video across 442 uploads
  • Rate of $150 to $250 per video; at $20 to $35 CPM, cost is in line with paid ads at $10 to $30 CPM
Best forgaming hardware or peripheralsRiot-adjacent gaming merchandiseRussian-language gaming product launches
Watch forReach is small and views per video are low; results depend on the niche audience.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming85%
Entertainment15%
Formats
interactive voice-line showcase, skin preview clip, commentary reaction
Tone
playful, fan-driven
Language
Russian
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
1 to 3 minutes for most uploads, with some voice-line videos around 8 to 11 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.7%
Likes and comments per view on recent videos
Audience asks aboutwhich new skins are coming and when they releasehow to get a specific skin or voice linewho voices a given champion
Age
35%18-24
40%25-34
15%35-44
10%45+
Gender
25%women
75%men
Countries
Russia80%
Ukraine5%
Kazakhstan3%
LanguagesRussian 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Game-focused channel with no flagged titles; the channel description notes official partnership with Riot Games.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube15k1.8k12
TikTok–––

Benchmark score: 30 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers15 / 50
Activity Uploads in the last 90 days12 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 10 days ago.

Добро пожаловать на канал XII VIII (1208 или КсиВи, называйте, как хотите)! Здесь выкладываются различные видео на игровую тематику. Ссылочки на соц.сеточки: VK: https://vk.com/xii_viii TELEGRAM: https://t.me/xii_viii TWITCH: https://www.twitch.tv/x2v3 TIKTOK: https://www.tiktok.com/@xiiviii_official DISCORD: https://discord.gg/AGZX3qYrnf Мы являемся официальными партнёрами Riot Games. Отдельная благодарность художникам, создавшим прекрасное оформление. Шапка канала: https://vk.com/wryyyto Стикеры: https://vk.com/dreamscapeart
XII VIII's own profile description on YouTube

Are you XII VIII? Claim or remove this profile.

About XII VIII

XII VIII is a Russian-language YouTube channel run by a creator who uses the handle @xii_viii and is known as 1208 or XiiVii. The channel publishes League of Legends content, mostly short skin previews, interactive voice-line videos, and reactions to new champion releases. Many uploads are one to three minutes long, and the channel posts about once a week, with about 50 uploads in the past year.

The audience is estimated to be mostly Russian-speaking League of Legends players, largely in their late teens to mid-thirties. The channel states it is an official Riot Games partner. Its typical view count is modest, with a median of about 1,800 views per video, so it suits niche gaming campaigns more than mass reach. Its last 50 videos show no sponsorship disclosures.

The suggested rate is $150 to $250 per video. At $20 to $35 CPM, this is comparable to paid social ads, which typically run $10 to $30 CPM. Brands targeting Russian-speaking League of Legends players, such as gaming peripherals or Riot-adjacent merchandise, should consider this channel.

Written from XII VIII's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. XII VIII can edit or remove this page at any time.

Questions about XII

How much does XII VIII charge for a sponsored video?

XII VIII's suggested rate is $150 to $250 per sponsored video, based on a median of about 1,800 views per upload. Rates reflect the channel's current reach and may vary with format and length. Exact pricing is confirmed during outreach.

What does XII VIII post about on YouTube?

XII VIII posts League of Legends content in Russian, mainly skin preview clips, interactive voice-line showcases, and reactions to new champions and releases. Most videos run one to three minutes, with some voice-line videos reaching around ten minutes.

How do I contact XII VIII for a brand deal?

Contact details for XII VIII unlock on Starbooked for $0.80. This channel is not currently boosted, so bookings go through direct outreach after you unlock the contact details.

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