YakitoriTV
YakitoriTV, run by Yohei Kawauchi (@yakitori.kawauchiya) in Matsumoto, Nagano, Japan, is a channel where a yakitori restaurant owner shows backyard grilling, charcoal and tabletop grill reviews, and restaurant kitchen behind-the-scenes. It has about 14,000 subscribers, roughly 13,000 median views and 50 uploads a year. Sponsored integrations are estimated at $300 to $500 per video.
Japanese yakitori chef reviews grills to 13,000 median-view home cooks
- Median views of about 12,900 per video with top uploads reaching 280,000 views
- Estimated $300 to $500 per sponsored video, roughly $20 to $35 CPM on long-form views
- Product reviews of grills and charcoal drive affiliate clicks through Amazon links
Brand fit report
Content
- Formats
- product review and test cook, tutorial cook-along, restaurant vlog and talk
- Tone
- casual, humorous
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 15 to 30 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- outdoor cooking equipment, charcoal and grilling tools, kitchen appliances
- Affiliate links
- Yes
Recent titles such as 'Amazonで買える焼き台' and video descriptions contain Amazon affiliate links for grills and charcoal, with no sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles and descriptions cover grilling, restaurant operations and a court-summons story with no explicit content, though one title mentions 生食 (raw chicken) preparation.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 67 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【2,980円で買える！】松本市の焼き鳥屋店主がカインズ角型七輪で松茸串を作ってみた！ · 4.5k views
▶【松本市ニューオープン】元祖 骨付き阿波尾鶏の一本焼きが熱々すぎた【一鴻】 · 1.9k views
▶【イワタニさん作って...】大将考案アタッチメント炙りや魔改造ぐるぐるファイアー · 12k viewsLast three uploads, latest today.
27歳で独立、創業10年で5店舗を運営、独立者3名 焼鳥に関するお店の仕込みの裏側や、家庭でも出来る本当に美味しい焼鳥の焼き方などを発信していきます！ 誰よりもお酒を愛する大将が、あなたの飲み歩きライフを楽しくしますので是非チャンネル登録お願いいたします！ 炭火焼鳥 河内屋 本店 松本市中央1-12-9 0263-35-8801 もつ焼・煮込み 河内屋 駅前店 松本市中央1-4-14 080-4860-2929 焼鳥 河内屋 変態 松本市中央1-11-1 080-7174-2929 地酒ト炉端 河内屋 小澤独立チャレンジ店 松本市中央1-15-4 080-2593-2929 HP：https://www.yakitori-inc.com/ Instagram：https://www.instagram.com/yakitori_inc/ https://www.facebook.com/yohei.kawauchi
About YakitoriTV
YakitoriTV is a Japanese-language YouTube channel run by Yohei Kawauchi, the owner of the yakitori restaurant group 河内屋 in Matsumoto, Nagano, according to the channel and the company profile on yakitori-inc.com. The channel posts product reviews of home grills and charcoal stoves, test cooks of restaurant-style yakitori, and behind-the-scenes restaurant content, usually as long videos of 15 to 30 minutes at a pace of about one upload a week.
The channel has about 14,000 subscribers and a median view count near 12,900 per video, with a few uploads passing 100,000 views. The audience is estimated to be mostly Japanese adults interested in home cooking and grilling, with a split across age groups; these figures are estimates only. No sponsored integrations were found in the last 50 videos, though the channel uses affiliate links.
Brands selling grills, charcoal, kitchen appliances or Japanese ingredients may find this channel a good fit. At an estimated $300 to $500 per integration, the channel's rate sits at about $20 to $35 CPM, compared with $10 to $30 CPM for typical paid ads.
Written from YakitoriTV's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. YakitoriTV can edit or remove this page at any time.
Questions about YakitoriTV
How much does YakitoriTV charge for a sponsored video?
Based on a median of about 12,900 views and a long-form rate of $20 to $35 per 1,000 median views, YakitoriTV's estimated sponsored integration costs roughly $300 to $500 per video. No rate card was published, so confirm terms directly with the creator.
What does YakitoriTV post about on YouTube?
YakitoriTV posts Japanese-language videos on yakitori cooking, reviews of home grills and charcoal stoves, test cooks of restaurant-style dishes, and behind-the-scenes content from the restaurant group. Most videos run 15 to 30 minutes and are shot on camera by the owner.
How do I contact YakitoriTV for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, while other channels require reaching out through the creator's listed contact channels.
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