Starbooked

CRS/ESSEX (@yamasan113), a Japanese Toyota Hiace specialist shop with branches in Osaka, Yokohama, Chiba, Nagoya and Fukuoka, runs a 46,200-subscriber channel posting mostly Shorts. Median views sit near 4,500 and uploads run about 30 per quarter. Sponsored integrations cost roughly $150 to $250 per video.

Why brands book CRS/ESSEX

Japanese Hiace specialist shop reaching car buyers across five branches

  • 46,200 subscribers and about 36 million lifetime views
  • Median Shorts views near 4,500, with top uploads reaching 46,000
  • About 30 uploads in the last 90 days keeps product news current
Best forautomotive parts launches4wd accessory brandsused vehicle promotion
Watch forAudience is Japanese-speaking and the typical Shorts view count is modest; campaigns must be in Japanese.

Brand fit report

Content

Topics, IAB taxonomy
Automotive85%
Vehicles10%
Shopping5%
Formats
short vehicle showcase, product introduction, customer car feature, promotional announcement
Tone
informational, enthusiastic
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 50 comments
Engagement0.4%
Likes and comments per view on recent videos
Audience asks abouthow much a finished build costswhich wheels or parts fit a given bodywhether a used vehicle is still available
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
15%women
85%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
vehicle parts, vehicle customization, used vehicles, vehicle accessories
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes the shop's own products such as the VALENTI x CRS ULTRA delta tail lamp.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is vehicle customization and dealership promotion with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube46k4.5k30

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers12 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest 2 days ago.

「専門店は入りづらい」とか「敷居が高そう」と思われがちですが、CRSは違います。カスタマイズの初歩、ローダウンやテールレンズの取付や、持込パーツの取り付けも大歓迎。そして車の販売からメンテナンス・車検・修理・キャンピングカーの製作など、多岐にわたるハイエースのご要望にお応えします。車検のご案内はもちろん、お使いのスマートフォンで車の管理ができるサービスなど、安心・安全なカーライフをお約束します。お客様の想いをワンストップソリューションサービスで実現できる、「ハイエース好きによる、ハイエース好きのためのショップ」それがCRSです。 【CRS大阪】 大阪府豊中市勝部3-3-18 TEL:06-6852-9000 FAX:06-6852-9011 osaka@crs9000.com 【CRS横浜】 横浜市都筑区川向町889-4 TEL:045-532-9000 FAX:045-532-9100 yokohama@crs9000.com 【CRS千葉】 TEL:047-360-9000 FAX:047-360-9011 chiba@crs9000.com 【CRS名古屋】 TEL:052-848-9000 FAX:052-848-9100 nagoya@crs9000.com 【CRS福岡】 TEL:092-662-5000 FAX:092-662-5550 fukuoka@cr
CRS/ESSEX's own profile description on YouTube

Are you CRS/ESSEX? Claim or remove this profile.

About CRS/ESSEX

CRS/ESSEX, handle @yamasan113, is a Japanese channel run by a Toyota Hiace specialist shop with branches in Osaka, Yokohama, Chiba, Nagoya and Fukuoka. The channel posts mostly short vehicle showcases, customer build features, product introductions and dealership announcements, usually under one minute, at roughly 30 uploads per quarter.

Based on channel data, the audience is Japanese-speaking and likely skews toward men aged 25 to 44 who are interested in van customization and used 4WD vehicles. These figures are estimates, not platform-verified demographics. The channel shows no sponsorship disclosures in its recent uploads and promotes the shop's own parts and vehicles.

At a median of about 4,500 views on Shorts, sponsored integrations would fall in the $150 to $250 range per video. Long-form video is not common on this channel. Brands in Japanese automotive accessories or 4WD gear should book it; CPM at $20 to $35 per 1,000 views compares with $10 to $30 for paid ads.

Written from CRS/ESSEX's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CRS/ESSEX can edit or remove this page at any time.

Questions about CRS/ESSEX

How much does CRS/ESSEX charge for a sponsored video?

Based on the channel's median views of about 4,500 on Shorts, a sponsored integration is estimated at $150 to $250 per video. Shorts pricing is lower than long-form, at $4 to $8 per 1,000 views. Final rates are set by the creator.

What does CRS/ESSEX post about on YouTube?

The channel posts short Toyota Hiace and 4WD vehicle showcases, customer build features, parts product introductions and dealership announcements. Most videos are under a minute and are in Japanese.

How do I contact CRS/ESSEX for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can request a brand collaboration through the platform.