Ящер Project (@yascherpro), a Russian-language YouTube channel from Russia about motorsport, including buggy, rally-cross and autocross. It has about 7,700 subscribers and a median of 171 views per video, with uploads paused since 2019. Sponsored integrations would cost roughly $150 to $250 per video, a rate floor set by the small audience.
Niche Russian motorsport channel with a dedicated rally-cross and buggy audience
- Median of 171 views per video across 203 uploads, with a p90 of 1,505 views
- Engagement rate of 1.37 percent, with comments at 0.15 percent of views
- No sponsored videos in the dataset, so the audience has not been tested for ads
Brand fit report
Content
- Formats
- race event coverage, interview episodes, vehicle test videos
- Tone
- technical, enthusiastic
- Language
- Russian
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 4 to 20 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Motorsport race coverage and vehicle tests, no flagged content in the recent video titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 4 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Николай Карамышев. О Гоночных трассах. РСКГ. Чемпионаты Евро · 972 views
▶Александр Потапов. Об автоспорте. Мотокроссе. Бизнесе. Выпус · 1.4k views
▶Денис Суворов. О гонках. Работе в Яндексе. Планах на будущее · 838 viewsLast three uploads, latest 2805 days ago.
Все о моторных видах спорта. Наш Телеграм Канал: https://t.me/yascherpro Сайт: http://yascher.pro/ Youtube: https://www.youtube.com/channel/UCTmBzRUuqmj0lIU22IHxuLw Instagram: www.instagram.com/yascherproject/ VK: https://vk.com/yascherpro Twitter: https://twitter.com/YascherPro
About Ящер Project
Ящер Project is a Russian-language YouTube channel focused on motorsport, with particular attention to buggy, rally-cross, autocross and race events. The channel's content is largely race coverage, vehicle tests and interview episodes, produced at a low production level. Its uploads have stopped since 2019, so the channel is best treated as an archive rather than an active publisher.
The audience is estimated to be mostly men aged 25 to 34 in Russia, based on the Russian-language content and motorsport topics. These are estimates, not platform-reported data. The channel shows no sponsored content in its recent videos.
Brands that want a Russian-speaking motorsport audience at a low price may consider the channel. At an estimated $150 to $250 per video, the cost is well below the $10 CPM benchmark for paid ads, but the very low median views mean the reach is limited.
Written from Ящер Project's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ящер Project can edit or remove this page at any time.
Questions about Ящер
How much does Ящер Project charge for a sponsored video?
Based on a median of 171 views and a rate floor, a sponsored integration would cost roughly $150 to $250 per video. The rate is set by the small audience, not the channel's subscriber count, and should be confirmed directly with the creator.
What does Ящер Project post about on YouTube?
The channel posts about motorsport, including buggy vehicle tests, rally-cross and autocross race events, and interview episodes with drivers. Most content is in Russian and was produced between 2016 and 2019.
How do I contact Ящер Project for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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