Starbooked

Yatra.com (@yatracom), an Indian online travel company based in India, runs a channel with about 15,300 subscribers and a median of roughly 360 views per video. It posts short brand clips and promotional films, uploading about 14 videos a year, with a rate range of about $150 to $250 per Shorts-style sponsored video. Its most distinctive detail is a 20th anniversary film and recurring Bollywood tie-ins.

Why brands book Yatra.com

India's 20-year travel brand with 73 million lifetime views

  • Channel has 15,300 subscribers and 73.4 million lifetime views across 335 uploads.
  • Median video views are about 359, while the top video reached about 3 million views.
  • Median Shorts duration is 27 seconds, suited to quick offer-led clips.
Best fortravel booking promotionsairline and hotel campaigns
Watch forMost videos have low organic reach; results depend on the brand's own promotion.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Shopping15%
Entertainment15%
Formats
short promotional clips, brand films, celebrity tie-in ads
Tone
upbeat, promotional
Language
English
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutwhich flight and hotel discounts are currently livehow to apply promo codes like FLYYATRA or YTANNIVERSARYwhich destinations are worth booking for a holiday
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
45%women
55%men
Countries
🇮🇳 India90%
🇺🇸 United States3%
🇬🇧 United Kingdom2%
LanguagesEnglish 60%Hindi 40%

Commercial

22%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Amazon MX PlayerGulf AirJustA HotelsHaiwaan
Categories promoted
travel booking, airlines, hotels, streaming entertainment
Affiliate links
No

Sponsored clips such as 'Haiwaan x Yatra' and 'Yatra X JustA Hotels' appear among the last 30 videos, with several promo-code ads.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles such as 'Dacoit | The perfect escape needs a perfect plan' and 'Bhooth Bangla' tie-ins are mild promotional content with no flagged material.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube15k3593

Benchmark score: 9 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 44 days ago.

We Know. Since 2006. Twenty years ago we set out to make travel simpler for India. We are still at it. Flights, hotels, and holidays, all in one place, backed by two decades of knowing how India moves. This channel is home to our brand films, travel stories and destination guides. Book at www.yatra.com or on the Yatra app.
Yatra.com's own profile description on YouTube

Are you Yatra.com? Claim or remove this profile.

About Yatra.com

Yatra.com (@yatracom) is the YouTube channel of Yatra, an Indian online travel company that sells flights, hotels and holidays. The channel mostly posts short promotional clips, brand films and celebrity-linked campaigns, with most uploads under 30 seconds and a median of about 360 views per video.

The audience appears to be mostly Indian, with an estimated mix of English and Hindi viewers aged mainly 25 to 34. Viewers are likely travel shoppers looking for live discounts and promo codes, though this is an estimate from titles and metadata. Brand work includes airline and hotel partners, plus a streaming tie-in.

Sponsored integrations are priced at about $150 to $250 per video, which works out to roughly $4 to $8 per 1,000 median views because most uploads are Shorts. That compares with typical paid-ad CPMs of $10 to $30, so the rate is competitive for offer-led travel campaigns, which is who should book this channel.

Written from Yatra.com's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Yatra.com can edit or remove this page at any time.

Questions about Yatra.com

How much does Yatra.com charge for a sponsored video?

Based on its median of about 360 views and Shorts-heavy uploads, a sponsored video is estimated at $150 to $250 per video. The rate is a Starbooked estimate from public metrics, not a published price list.

What does Yatra.com post about on YouTube?

Yatra.com posts short travel promotions, brand films and offer announcements for flights and hotels in India. It also runs celebrity-linked campaigns and anniversary specials.

How do I contact Yatra.com for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.