Starbooked

Toy Anxiety - YHS

@yhstoyanxiety · US · EN

Toy Anxiety, the toy-collecting YouTube channel @yhstoyanxiety from the United States, is part of the YHS Podcast network and covers action figures, pop culture collectibles and toy news. With about 11,900 subscribers and a median of roughly 2,500 views per video, it posts about one long-form episode a week. Sponsored integrations are estimated at $50 to $90 per video.

Why brands book Toy

Engaged collector audience for toy and pop culture brands

  • Median of about 2,491 views per video across 30 recent uploads
  • Engagement rate of 4.4 percent with 4.1 percent like rate
  • Roughly 50 uploads in the past year, about one episode per week
Best fortoy and collectibles launchespop culture merchandisecrowdfunding campaigns
Watch forSmall audience with few paid sponsors so far; viewer intent is strong but reach is modest.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests85%
Entertainment15%
Formats
long-form podcast-style discussion, booth tours and pickup hauls, event recaps
Tone
conversational, enthusiastic
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
60 to 120 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement4.4%
Likes and comments per view on recent videos
Audience asks aboutwhich toys are worth collecting and buyingupcoming releases and convention exclusiveshow to build and organize a collection
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
25%women
75%men
Countries
🇺🇸 United States75%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
toys and collectibles
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; descriptions link to Kickstarter campaigns and Patreon, not paid partners.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions reference toy and pop culture topics with no flagged content; casual language in long episodes may include mild profanity.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube12k2.5k14
X–––
Instagram–––

Benchmark score: 43 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers26 / 50
Activity Uploads in the last 90 days14 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 4 days ago.

Toy Anxiety, part of the YHS Universe, brings weekly toy talk to a whole new level. Sad Commenters needs not apply, this is where the fun begins! Support YHS - http://www.patreon.com/yeshavesome http://www.yhspodcast.com http://www.facebook.com/YHSPodcast http://www.instagram.com/YHSPodcast Twitter: @YHSPodcast http://www.twitter.com/yhspodcast
Toy Anxiety - YHS's own profile description on YouTube

Are you Toy Anxiety - YHS? Claim or remove this profile.

About Toy Anxiety - YHS

Toy Anxiety is a weekly toy collecting show on YouTube run by @yhstoyanxiety, part of the YHS Podcast network and based in the United States. Episodes are long, conversational discussions covering action figures, Mondo, Hot Toys, Mattel and other collectibles, along with convention coverage and booth tours. Most videos run between one and two hours, and the channel has published about 50 episodes in the past year.

The channel reports about 11,900 subscribers and a median of roughly 2,500 views per video, with a 4.4 percent engagement rate. Its audience is estimated to be mostly adult collectors in the United States, though these demographic figures are estimates rather than channel-reported data. Brands in the toy and collectibles space may find it a focused, engaged audience.

Rates for a sponsored integration are estimated at $50 to $90 per video, based on roughly 2,500 median views at $20 to $35 per 1,000 views, which is a higher CPM than the $10 to $30 typical for paid ads. Brands seeking a niche audience of toy enthusiasts should consider booking this creator.

Written from Toy Anxiety - YHS's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Toy Anxiety - YHS can edit or remove this page at any time.

Questions about Toy

How much does Toy Anxiety charge for a sponsored video?

Toy Anxiety's estimated rate is $50 to $90 per sponsored video, based on a median of about 2,500 views at $20 to $35 per 1,000 views. Rates are estimates and should be confirmed directly with the creator.

What does Toy Anxiety post about on YouTube?

Toy Anxiety posts weekly long-form episodes about action figures, collectibles, toy news, convention coverage and booth tours. Its content focuses on toy collecting and pop culture merchandise, with episodes often running one to two hours.

How do I contact Toy Anxiety for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the creator's profile for availability and terms.

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