Yutori Shocho (@yutorishocho), a Japanese car-care creator based in Fukushima, makes car washing, product testing and DIY videos with about 63,900 subscribers and 16,000 median views per video. Uploads are irregular, about 37 in the past year, and rates run about $280 to $1,100 per video. Known for a Tohoku-accented narration style.
Japanese car-care reviewer with 16,000 median views and paid product integrations
- 63,900 subscribers and 45 million lifetime views across 363 videos
- Median of 16,379 views per video; top recent coating video drew 422,603 views
- Estimated $280 to $1,100 per sponsored video, roughly $20 to $35 CPM against $10 to $30 paid ads
Brand fit report
Content
- Formats
- product review, hands-on test, DIY how-to, rain-test demonstration
- Tone
- calm, practical
- Language
- Japanese
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 5 to 11 minutes
Audience
Commercial
- Brands seen
- KomeriBPROTAMAROUSoft99Oto BahnKEIYOKASUVARATOTOGEEKOMPORMIDODivoom
- Categories promoted
- car care products, car coatings, car electronics, dash cams, tires, batteries, home hardware
- Affiliate links
- Yes
Recent video '【雨対策】BPROウインドウ撥水コートが洗浄+強烈撥水でした！' carries a sponsorship credit line and Amazon affiliate links appear in descriptions.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in recent titles; videos are product and car-care demonstrations.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 64k | 16k | 12 |
Benchmark score: 57 / 100
Public rule, same for everyone. How it works.
Recent videos
▶コメリスクラブミットでゴッソリ解決！ · 14k views
▶洗車後の水ダレには「コメリネコソギドライキャッチャー」！ · 8.9k views
▶【雨対策】BPROウインドウ撥水コートが洗浄+強烈撥水でした！【走行映像あり】 · 201k viewsLast three uploads, latest 7 days ago.
福島県のとある所長が運営する洗車チャンネルです。 長らくゲーム実況してましたが、今は ・車系「検証/素人目線/DIY」 の動画を投稿しております。 ゲーム系は、残っている動画は随時削除して サブチャンネルに上げ直していく予定です。 投稿ペースは仕事しながらなので不定期です。 東北なまりで人によっては眠くなるボイスのようです。 そんな主がお送りしてます。 お仕事の依頼はこちらからお願いします。 →yutorishocho.biz@gmail.com ゆとり所長(当チャンネル)は、Amazonのアソシエイトとして適格販売により収入を得ています。
About ゆとり所長-Yutori-
Yutori Shocho (@yutorishocho) is a Japanese YouTube channel run by a car enthusiast from Fukushima Prefecture. The channel posts car washing, detailing product tests, rain-repellent demonstrations and DIY videos, mostly with a voice-over narration rather than on-camera presence. Recent uploads cover coatings, wheel cleaners, dash cams and car electronics, with many marked as sponsored.
The channel has about 63,900 subscribers and a median of roughly 16,400 views per video, with occasional spikes above 400,000 views on popular coating reviews. Based on the public data, the audience appears to be Japanese car owners and DIY car-care hobbyists, mostly men. These audience figures are estimates, not verified analytics.
Brands looking for Japanese car-care exposure, especially detailing, coating or auto accessories launches, should consider this channel. Sponsored rates are estimated at $280 to $1,100 per video, which works out to roughly $20 to $35 CPM, compared with typical paid ad CPMs of $10 to $30.
Written from ゆとり所長-Yutori-'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ゆとり所長-Yutori- can edit or remove this page at any time.
Questions about ゆとり所長-Yutori-
How much does Yutori Shocho charge for a sponsored video?
Based on a median of about 16,400 views and long-form uploads, a sponsored integration is estimated at $280 to $1,100 per video. Rates are estimates and should be confirmed with the creator directly before a deal.
What does Yutori Shocho post about on YouTube?
Yutori Shocho posts Japanese car-care content, including car washing, coating and detailing product tests, rain-repellent demonstrations, wheel cleaners, dash cams and car electronics reviews. Many videos are product comparisons or DIY how-tos.
How do I contact Yutori Shocho for a brand deal?
The creator lists a business email for work requests in the channel description. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
Similar creators
YouTube and other creators in car washing, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Frim@frim444 · US | car detailingcar washing | 88k | 4.7k | $150–250 | 37 |