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12 Minute Meditation

Podcast · www.mindful.org · EN

12 Minute Meditation, published by Mindful.org, offers weekly guided meditations from a rotating roster of mindfulness teachers. The show has 431 episodes listed since December 2015, released weekly, with a median length of about 14 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate range of $90 to $630 per episode.

Why brands sponsor 12 Minute Meditation

Weekly guided meditations from established mindfulness teachers, backed by Mindful.org

  • Weekly releases over more than a decade, with 431 episodes in the feed
  • Apple Podcasts rating of 4.1 from 221 ratings, with most ratings at five stars
  • Listeners arrive for a practice, so the audience is in a calm, focused state
Best forwellness and sleep productsmeditation and mindfulness appsmental health services
Watch forMindful.org is a nonprofit publisher, so commercial placements may be limited or subject to editorial review.

Brand fit report

Content

Topics, IAB taxonomy
Health & Fitness70%
Mental Health30%
Formats
guided meditation, interview, solo monologue
Tone
calm, instructive
Language
English
Production
Clean, edited audio
Typical length
10 to 22 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 221 Apple ratings fall in the 200 to 1,000 band, with an established show of 431 episodes and weekly cadence, and an institutional publisher.
Audience asks abouthow to start a daily meditation practicehow to manage stress and sleep betterhow to practise mindfulness during everyday activities
Age
12%18-24
25%25-34
25%35-44
38%45+
Gender
60%women
40%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Explicit flag is 0 and the recent titles cover meditation, rest and compassion with no flagged themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 84 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

The latest scientific research reveals that 12 minutes of meditation a day yields benefits like increased attention, focus, creativity, calm, resilience and compassion. Start your 12-minute sit with guided meditations from today's leading mindfulness experts, brought to you by Mindful. With a new mindfulness meditation each week, 12 Minute Meditation invites you to bring the benefits of…
12 Minute Meditation's own show description from the podcast feed

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About 12 Minute Meditation

12 Minute Meditation is a weekly podcast published by Mindful.org, the mindfulness resource that describes itself as a trusted source for guided practices and expert teachers. Each episode features a guided meditation from a different teacher, with a median length of about 14 minutes. The feed lists 431 episodes since December 2015.

The show is aimed at listeners who want to build a daily practice of about 12 minutes. Recent episodes cover body scans, walking meditations, compassion practices and grounding exercises. The Apple Podcasts listing carries a 4.1 average from 221 ratings.

Listener numbers are not published. Based on the rating count and show age, the estimate is 5,000 to 25,000 downloads per episode. No sponsors are visible in the feed, so brands would be a first-time sponsor. At an estimated $90 to $630 per host-read mid-roll, a sponsorship suits wellness, sleep and meditation brands. Source: the RSS feed, the Mindful.org website and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. 12 Minute Meditation can edit or remove this page at any time.

Questions about 12 Minute Meditation

How much does 12 Minute Meditation charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at $90 to $630 per episode. Rates are estimates from audience signals and are not published by the show.

What is 12 Minute Meditation about?

It is a weekly podcast from Mindful.org with guided meditations from mindfulness teachers. Episodes last about 14 minutes and cover focus, compassion, rest and everyday mindfulness.

How do I contact 12 Minute Meditation about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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