5 Minutes for Mom (@5minutesformom) is a Canadian-linked channel run by identical twin founders Janice and Susan, making parenting, DIY craft, recipe and product review videos. With about 5,000 subscribers and a median of roughly 2,200 views per video, the channel uploads sporadically. Sponsored integrations are quoted at $150 to $250 per video.
Family-safe DIY and product reviews with a loyal parenting audience since 2008
- Median video views of about 2,230 with a 0.87% engagement rate across the channel
- Roughly 46% of recent videos carry sponsorships, with brands like CooperVision and Garanimals
- Long-form reviews run about 2 to 15 minutes, suited to detailed product demonstrations
Brand fit report
Content
- Formats
- DIY tutorial, product review, unboxing
- Tone
- friendly, practical
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 1 to 7 minutes
Audience
Commercial
- Brands seen
- CooperVisionGaranimals
- Categories promoted
- contact lenses, children's apparel, mattresses, smart home devices, craft supplies, educational apps
- Affiliate links
- Yes
The 'Testors Patriotic Spray Chalk' video title and description state 'This video is sponsored by Testors', and the Nectar Mattress Review is a paid-style product review.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover DIY crafts, recipes and product reviews with no flagged content; one 2019 video covers a child's medical condition in a personal story format.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 51 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Brilliant Kid App Review - Free Learning App for Kids · 1.9k views
▶DIY Ghost Costume How To Make A Ghost Cape · 3.7k views
▶DIY Bandana Mask - How To Make a No-Sew Face Mask · 30k viewsLast three uploads, latest 2047 days ago.
We are Janice and Susan, identical twins and founders of 5 Minutes for Mom. We've been blogging full-time at http://www.5minutesformom.com since March 2006. Subscribe to our YouTube channel for fun and helpful videos relating to parenting, blogging, photography, working at home and product reviews... you'll even find tips for organizing and yikes... cleaning!!! We'd love to hang out with you on all the other social sites too... Facebook: http://www.facebook.com/5minutesformom Twitter: http://www.twitter.com/5minutesformom Pinterest: http://www.pinterest.com/5minutesformom Instagram: http:/
About 5minutesformom
5 Minutes for Mom is a YouTube channel run by identical twin founders Janice and Susan, who have blogged full-time at 5minutesformom.com since 2006. The channel posts parenting tips, DIY craft tutorials, recipes, organizing advice and product reviews, typically filmed on camera in a practical, friendly style. Recent uploads are infrequent, with none in the last 90 days, while the back catalog holds 293 videos.
The channel has about 5,000 subscribers and a median of roughly 2,200 views per video, with occasional spikes such as a DIY face mask tutorial that reached about 30,000 views. Based on the content, the audience is likely mostly English-speaking parents and crafters in the United States and Canada, though this is an estimate. Sponsorships appear in close to half of recent videos, and brand work has included CooperVision, Garanimals and Testors.
Brands in family, craft and home categories may find this channel useful. Rates are estimated at $150 to $250 per video, which works out to about $20 to $35 CPM on median views, compared with the $10 to $30 CPM typical of paid ads.
Written from 5minutesformom's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 5minutesformom can edit or remove this page at any time.
Questions about 5minutesformom
How much does 5 Minutes for Mom charge for a sponsored video?
Based on a median of about 2,230 views and a long-form rate of $20 to $35 per 1,000 median views, the estimated sponsored integration is $150 to $250 per video. Final pricing depends on the scope of the integration and should be confirmed directly with the creators.
What does 5 Minutes for Mom post about on YouTube?
The channel covers DIY crafts, kids activities, family recipes, parenting tips, organizing and home product reviews. Videos are usually filmed on camera by identical twin founders Janice and Susan and run from about 1 to 15 minutes.
How do I contact 5 Minutes for Mom for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check whether this channel is boosted before reaching out.
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