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99Vidas - Nostalgia e Videogames

Podcast · 99vidas.com.br · PT

99Vidas is a Portuguese-language weekly podcast about nostalgia and video games from the 1980s and 1990s, produced by the 99Vidas team and published on Anchor since 2010. It has 646 episodes with a roughly weekly cadence and a typical length of 80 to 140 minutes. Estimated downloads per episode are 5,000 to 25,000, with a rate of $90 to $625 per episode for a host-read mid-roll.

Why brands sponsor 99Vidas - Nostalgia e Videogames

Long-running Portuguese retro gaming show with a loyal, highly rated audience

  • 646 episodes since 2010 give a deep, consistent back catalogue for steady exposure.
  • Apple Podcasts shows 187 ratings averaging 4.9 out of 5, a strong signal of listener loyalty.
  • Weekly episodes of 70 to 140 minutes give sponsors long host-read mid-roll slots.
Best forvideo game publishers and retro collectible brandsconsumer brands targeting Brazilian adults who grew up in the 1980s and 1990s
Watch forSome episodes carry adult-themed titles, so brand suitability review is advisable before booking.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming70%
Television15%
Pop Culture15%
Formats
co-hosted banter, segmented rankings, themed episodes
Tone
nostalgic, casual
Language
Portuguese
Production
Clean, edited audio
Typical length
70 to 140 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: apple_podcasts.ratings_count of 187 maps to the 5,000 to 25,000 band, adjusted for a show of over 600 episodes with a long track record and a Podcast Index popularity of 9, with no named sponsors pushing the estimate up.
Audience asks aboutwhich retro games are the best of a given year or franchisehow the video game industry and its companies evolvedwhat Brazilian television and culture from the 1980s to 2000s looked like
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
25%women
75%men
Countries
🇧🇷 Brazil95%
🇵🇹 Portugal5%
LanguagesPortuguese 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website lists a Mídia Kit page, which suggests the show is open to advertisers.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugslow
Violencelow
Politicslow

Episode 736 is titled 'Happy Hour: Pornogr4f14, Canetas Emagrecedoras, Tipos de p3nis, Sono e Envelhecer', an explicit sexual-content title, and episode 731 covers metrossexuais, so adult themes appear occasionally.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 84 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

Um podcast semanal sobre nostalgia e videogames que marcaram as nossas infâncias dos anos 80 e 90.
99Vidas - Nostalgia e Videogames's own show description from the podcast feed

Do you make 99Vidas - Nostalgia e Videogames? Claim or remove this page.

About 99Vidas - Nostalgia e Videogames

99Vidas is a Portuguese-language podcast about nostalgia and video games from the 1980s and 1990s, published since 2010 on Anchor. According to its website, the show revisits old game sessions, classic magazines and iconic consoles, with hosts working as a team across recurring segments such as rankings, timelines and happy hour episodes. The feed lists 646 episodes released roughly weekly, with a median length of about 89 minutes.

The show holds a 4.9 average rating from 187 Apple Podcasts ratings, which the directory reads as a loyal listener base. Audience figures are estimates only: roughly 5,000 to 25,000 downloads per episode, mostly Brazilian adults aged 25 to 44 who grew up with these games. No sponsors appear in the feed, though the website links a media kit.

A host-read mid-roll would cost about $90 to $625 per episode, based on the estimated download range. Brands in video games, retro collectibles or consumer products aimed at Brazilian gamers and nostalgic adults are the best fit for the show.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. 99Vidas - Nostalgia e Videogames can edit or remove this page at any time.

Questions about 99Vidas - Nostalgia e Videogames

How much does 99Vidas charge for a podcast sponsorship?

Estimated at $90 to $625 per episode for a host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per 1,000 downloads. Exact rates depend on the show's own media kit.

What is 99Vidas about?

99Vidas is a Portuguese podcast about nostalgia and video games from the 1980s and 1990s. Episodes cover classic games, consoles, magazines and Brazilian pop culture from those decades.

How do I contact 99Vidas about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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