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WhatCulture Gaming

Podcast · whatculture.com/gaming · EN
Hosted by Tom Ryan-Smith

WhatCulture Gaming, a weekly video games podcast from WhatCulture.com, covers gaming news, reviews, opinion debates and features. It has 1,000 episodes with a cadence of roughly every three days, typical length around 55 to 60 minutes. Estimated downloads per episode are 5,000 to 25,000, implying a rate of $90 to $625 per episode. Its Apple Podcasts rating of 4.3 from 293 ratings stands out.

Why brands sponsor WhatCulture Gaming

Daily gaming audience from a 1,000-episode show backed by WhatCulture

  • 1,000 episodes and a feed updated daily, with releases every three days on average.
  • Apple Podcasts rating of 4.3 from 293 ratings, with most ratings at five stars.
  • Episodes run about 55 minutes, giving room for a host-read mid-roll.
Best forVideo game launches and accessoriesGaming hardware and subscription services
Watch forDownload figures are estimated from ratings; no sponsor history is visible in the feed.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming75%
Entertainment News15%
Film and TV10%
Formats
co-hosted discussion, review, news commentary, list-based segment
Tone
opinionated, lively
Language
English
Production
Clean, edited audio
Typical length
50 to 65 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 40%: 293 Apple ratings (band 200 to 1,000 gives 5,000 to 25,000 per episode), 1,000 episodes, daily-updated feed on Acast, and a WhatCulture publisher behind it; the high volume of episodes and the publisher's reach push the estimate toward the upper part of the band.
Audience asks aboutIs this new game worth playing?What is the latest news on upcoming PlayStation and Xbox hardware?Which franchise changes are fans reacting to?
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
25%women
75%men
Countries
🇬🇧 United Kingdom40%
🇺🇸 United States35%
Other25%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website Advertising page lists no named sponsors and the feed shows no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Explicit flag is 0 and recent titles cover games reviews and industry debates with no explicit content flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 84 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence48 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 3 days.

Weekly gaming podcasts from WhatCulture.com bringing you the best insider perspectives, breaking news, interviews, discussions, quizzes and much more! Podcast theme music by Transistor.fm . Learn how to start a podcast here. See acast.com/privacy for privacy and opt-out information. Hosted on Acast. See acast.com/privacy for more information.
WhatCulture Gaming's own show description from the podcast feed

Do you make WhatCulture Gaming? Claim or remove this page.

About WhatCulture Gaming

WhatCulture Gaming is a weekly video games podcast from WhatCulture.com, a UK-based entertainment publisher. The show covers gaming news, reviews, industry debates and features, with a total of 1,000 episodes published roughly every three days. Typical episodes run about 55 to 60 minutes, based on the recent episode lengths in the feed.

Tom Ryan-Smith, Gaming Channel Manager at WhatCulture, is named on the WhatCulture team page, which describes his background in video games journalism. The Apple Podcasts listing shows a rating of 4.3 from 293 ratings. Listeners are estimated, not measured, to be mostly men aged 25 to 34 in the UK and US.

No sponsors are named in the feed or the website. Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would cost roughly $90 to $625 per episode, suiting game publishers and hardware brands looking for a steady gaming audience. Estimates come from the feed and Apple Podcasts, not from the show.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. WhatCulture Gaming can edit or remove this page at any time.

Questions about WhatCulture Gaming

How much does WhatCulture Gaming charge for a podcast sponsorship?

Estimated rates are $90 to $625 per episode for a host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per 1,000. Exact pricing depends on the package and is set by the show.

What is WhatCulture Gaming about?

WhatCulture Gaming is a weekly video games podcast from WhatCulture.com covering gaming news, reviews, industry debates and features. Episodes run about an hour and are published roughly every three days.

How do I contact WhatCulture Gaming about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

Similar creators

Podcast and other creators in video games, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
video gamesmovies and tv15k–$90–62081
video gamesgaming news15k–$90–62075
video gamesgaming reviews50k–$360–200050
video gamesgaming news5k–$40–20034
video gamesgaming reviews30k–$270–1120100
video gamesgaming industry50k–$360–2000100