A Bit of Optimism is hosted by Simon Sinek and covers careers, leadership, relationships and self-improvement through long conversations with guests such as psychotherapists, athletes and authors. The show has 243 episodes released weekly, with a median length of about 56 minutes. Estimated downloads are 5,000 to 25,000 per episode, with an estimated sponsor rate of $90 to $625 per episode.
Reach 2,000-plus engaged professionals through Simon Sinek's leadership conversations
- Weekly episodes with a median length of about 56 minutes give a sponsor read room to land.
- A 4.7 average from 2,115 Apple ratings signals a loyal, engaged listener base.
- Guests range from psychotherapists to Ted Lasso's Brendan Hunt, attracting varied audiences.
Brand fit report
Content
- Formats
- interview, episode series
- Tone
- reflective, encouraging
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 50 to 60 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; funding links list is empty and the description names no sponsors.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover career, relationships and mental health topics with no explicit flags.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | simonsinek.com/podcast |
| Apple Podcasts | podcasts.apple.com/podcast/id1515385282 |
| RSS feed | rss2.flightcast.com/mbqbwjr8ssv2vt5jgwcv3w20.xml |
Benchmark score: 100 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Revisited: Why Relationships Are the Secret to a Long, Happy Life with | 2026-10-13 | 1 h 2 min |
| Revisited: Your Instincts Know What You Want with Happiness Expert Art | 2026-10-06 | 56 min |
| Revisited: The Power of Saying "Screw It" with Rob Lowe | 2026-09-29 | 1 h 2 min |
| What Mentally Strong People Do on Their Worst Days with Psychotherapis | 2026-09-22 | 1 h 2 min |
| The Dating Advice Making Us Worse at Love with Relationship Expert Amy | 2026-09-15 | 50 min |
| Why Trying to “Sound Smart” is Losing You the Room with Strategic Stor | 2026-09-08 | 47 min |
Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.
My career is an accident. It started when I set out to rediscover my passion and reignite a spark I’d lost — and that journey led me to the work I do now. If you know me from my books or my speaking, you know I’m fascinated by why people do what they do. What makes someone find joy and meaning in their life, or pursue something far greater than themselves? I started A Bit of Optimism to explore…
About A Bit of Optimism
A Bit of Optimism is a podcast hosted by Simon Sinek, the author and speaker known for his work on leadership and why people do what they do. The show features long-form interviews with psychotherapists, researchers, athletes and public figures, covering careers, relationships and personal growth. According to the feed, episodes are released weekly with a typical length near 56 minutes, and the show has 243 episodes since May 2020.
Sinek's website describes the podcast as honest conversations with people who challenge, teach or help listeners see things differently. Apple Podcasts shows 2,115 ratings with a 4.7 average. Listener estimates are not published; based on ratings and cadence, downloads are estimated at 5,000 to 25,000 per episode, and the feed shows no sponsors so far.
Brands in professional development, workplace software and learning products are the best fit. A host-read mid-roll is estimated at $90 to $625 per episode on the stated rate rule. Source: the show's RSS feed, simonsinek.com and Apple Podcasts.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. A Bit of Optimism can edit or remove this page at any time.
Questions about A Bit of Optimism
How much does A Bit of Optimism charge for a podcast sponsorship?
Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at roughly $90 to $625 per episode. Final pricing depends on the agreed terms with the show.
What is A Bit of Optimism about?
A Bit of Optimism is Simon Sinek's podcast featuring long conversations about careers, relationships, leadership and personal growth with guests from psychology, sport and media.
How do I contact A Bit of Optimism about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.
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