Starbooked

ADHD Aha!, hosted by Laura Key and published by Understood.org, features candid guest stories about the moment people realized they have ADHD. The show has 143 episodes released roughly every two weeks, with a median length of about 25 minutes. Estimated downloads are 5,000 to 25,000 per episode (estimated). Rate range is $90 to $625 per episode.

Why brands sponsor ADHD Aha!

Engaged adult ADHD audience listening to long-form personal stories

  • 181 Apple Podcasts ratings averaging 4.8 out of 5 signal a loyal listener base
  • 143 episodes released biweekly give sponsors a long, steady run
  • Episodes average about 25 minutes, leaving room for a mid-roll read
Best forproductivity and organization toolswellness and mental health services
Watch forPublished by a nonprofit with its own brand voice, so sponsor placements may be restricted.

Brand fit report

Content

Topics, IAB taxonomy
Health & Fitness45%
Mental Health35%
Education10%
Society & Culture10%
Formats
interview, personal storytelling, guest narrative
Tone
candid, empathetic
Language
English
Production
Studio production
Typical length
20 to 30 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple Podcasts shows 181 ratings (50 to 200 band, shifted up to 200 to 1,000 band for a show under five years old), 143 episodes, biweekly cadence, Understood.org publisher backing and top Podcast Index popularity bucket.
Audience asks aboutHow to recognize ADHD symptoms in adultsWhat a late ADHD diagnosis feels likeHow ADHD affects emotions, shame and executive function
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
60%women
40%men
Countries
🇺🇸 United States75%
🇨🇦 Canada8%
🇬🇧 United Kingdom7%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Understood.org
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by the nonprofit Understood.org and the website carries a donate call to action, not an ad disclosure.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles address mental health, shame and diagnosis with no explicit flags; the feed is marked non-explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 70 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks16 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 14 days.

Listen to people share candid stories about the moment it clicked that they have ADHD. Host Laura Key, who’s had her own ADHD “aha” moment, chats with guests about common topics like ADHD and shame, mental health challenges, and more. Through heartfelt interviews, listeners learn about the unexpected, emotional, and even funny ways ADHD symptoms surface for kids and adults.
ADHD Aha!'s own show description from the podcast feed

Do you make ADHD Aha!? Claim or remove this page.

About ADHD Aha!

ADHD Aha! is a podcast published by Understood.org and hosted by Laura Key. Each episode features guests describing the moment they realized they have ADHD, covering topics such as shame, emotional regulation and late diagnosis. The feed lists 143 episodes released about every two weeks, with a median length of roughly 25 minutes.

The Apple Podcasts listing carries 181 ratings with an average of 4.8 out of 5. Listener estimates, which are not published by the show, suggest roughly 5,000 to 25,000 downloads per episode. The show's website describes Understood.org as a nonprofit that translates neurodivergence research into practical guidance for families and adults.

No sponsor mentions were found in the feed. Based on estimated audience size, a host-read mid-roll would typically cost about $90 to $625 per episode. The show suits productivity and mental health brands looking to reach adults who relate to ADHD.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. ADHD Aha! can edit or remove this page at any time.

Questions about ADHD Aha!

How much does ADHD Aha! charge for a podcast sponsorship?

Estimated rates are about $90 to $625 per episode for a host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the show's current terms.

What is ADHD Aha! about?

ADHD Aha! is a podcast where guests share the moment they realized they have ADHD. Episodes cover late diagnosis, shame, emotional regulation and everyday challenges.

How do I contact ADHD Aha! about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

Similar creators

Podcast and other creators in adhd, ranked by score.