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バレノタウン店長 ミチヤ / BALENO TOWN CLOTHING STORE MICHIYA

@balenotown · JP · JA

Michiya (@balenotown), owner of BALENO TOWN CLOTHING STORE in Gotemba, Shizuoka, Japan, posts travel and lifestyle videos on California, Los Angeles and Hawaii. The channel has about 2,930 subscribers and a median of roughly 1,240 views per video, with about nine uploads a year. Sponsored integrations are quoted at $150 to $250 per video.

Why brands book バレノタウン店長

Japanese travel channel reaching engaged California and Hawaii planners

  • Median of about 1,240 views per video across 30 recent uploads
  • Recent Hawaii family series drew up to 6,943 views on a single video
  • Nine uploads in the past year, with the audience concentrated in Japan
Best fortravel brands targeting Japanese familieshotel and resort promotions in Hawaii or Californiaretail and lifestyle products tied to American style
Watch forSmall audience and low upload pace; results depend on the video topic and may be modest.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Shopping20%
Food & Drink10%
Formats
long-form travel vlog, city guide, shopping haul
Tone
casual, informative
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
15 to 45 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement1.8%
Likes and comments per view on recent videos
Audience asks aboutwhere to go in Los Angeles and Hawaiiwhich hotels and restaurants are worth visitinghow to plan a family trip abroad
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
60%women
40%men
Countries
🇯🇵 Japan95%
🇺🇸 United States2%
Other3%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover family travel to Hawaii and Los Angeles guides with no flagged content, including a video on preventing theft while traveling.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.9k1.2k0
Instagram–––

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 149 days ago.

*「バレノタウン店長 ミチヤ / BALENO TOWN CLOTHING STORE MICHIYA」について* アメリカンライフスタイルを提案する静岡県御殿場市のセレクトショップ&カフェ「BALENO TOWN CLOTHING STORE」(バレノタウンクロージングストア)のオーナー「MICHIYA」(ミチヤ)が、幾度となく訪れている、大好きなアメリカ・カリフォルニアの魅力を、有名スポット・定番スポットからガイドブックに載っていないローカルでディープなスポットまで、年数回のアメリカ出張・買付のあいまに撮影し、情報を発信しています! 最近は、顧客様からも「ロサンゼルス旅行に行くので、オススメの場所を教えて下さい!」「インスタに載せていた〇〇に行きたいです!」「添乗員して下さい!」「アメリカ一緒について行っていいですか?」「ツアーやって下さい!」などなど、アメリカに関する質問や反応を沢山頂く事も多くなりました。 そこで、YouTubeチャンネルを開設し、「MICHIYA」自身の言葉で、アメリカ・カリフォルニアに行ったら必ず訪れるお気に入りスポットやおすすめスポット、気になっているスポットなどを巡り、「BALENO TOWN CLOTHING STORE」が目指すカリフォルニアの空気感や、現地の生の様子をご紹介していければと思っています!! 買付の一部始終をお見せすることは
バレノタウン店長 ミチヤ / BALENO TOWN CLOTHING STORE MICHIYA's own profile description on YouTube

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About バレノタウン店長 ミチヤ / BALENO TOWN CLOTHING STORE MICHIYA

Michiya (@balenotown) is the owner of BALENO TOWN CLOTHING STORE, a select shop and cafe in Gotemba, Shizuoka, Japan that promotes American lifestyle. His YouTube channel features long-form travel videos on California, Los Angeles and Hawaii, mixing well-known sights with local spots and shopping. The channel also shares buying trips to the United States as the store owner. Per the creator's own channel description, he has supplied footage to a TBS program.

The channel has about 2,930 subscribers and 146 videos, with a median of roughly 1,240 views per video. Recent uploads have ranged from about 400 to nearly 7,000 views, and the audience appears to be mainly Japanese travelers planning trips, along with fans of American fashion. These audience figures are estimates based on channel data.

Sponsored videos are priced at $150 to $250 per video, which works out to about $20 to $35 CPM on median views, compared with the $10 to $30 typical for paid ads. Brands seeking a niche travel audience for Hawaii, California or American lifestyle products should consider booking this creator.

Written from バレノタウン店長 ミチヤ / BALENO TOWN CLOTHING STORE MICHIYA's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. バレノタウン店長 ミチヤ / BALENO TOWN CLOTHING STORE MICHIYA can edit or remove this page at any time.

Questions about バレノタウン店長

How much does Michiya charge for a sponsored video?

Based on the channel's median of about 1,240 views, a sponsored integration is estimated at $150 to $250 per video. That equals a CPM of about $20 to $35 per 1,000 views, which is higher than the $10 to $30 typical for paid ads.

What does Michiya post about on YouTube?

Michiya posts long-form travel videos about California, Los Angeles and Hawaii, including family trip series, city guides, restaurant visits and shopping hauls. The channel is in Japanese and comes from the owner of a Gotemba clothing store.

How do I contact Michiya for a brand deal?

Brand deal contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, and the channel's own description directs business inquiries to the Instagram account @balenotown.owner.michiya.

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