Starbooked

Basketball Illuminati

Hosted by Tom Haberstroh, Amin Elhassan, Anthony Mayes

Basketball Illuminati, hosted by Tom Haberstroh, Amin Elhassan and Anthony Mayes, offers NBA analysis and comedy about why things happen in the league. It has 242 episodes released roughly every 5.5 days, with a median length of about 68 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per episode for a host-read mid-roll.

Why brands sponsor Basketball Illuminati

Engaged NBA fans with rated, weekly analysis and a loyal comedic audience

  • Apple Podcasts shows 1,465 ratings with a 4.9 average, a strong signal of an engaged base.
  • 242 episodes released about every 5.5 days give a sponsor steady, recurring placements.
  • Two named hosts with NBA insider credibility make host-read reads feel authentic to sports fans.
Best forsports apparel and fan merchandisesports betting and fantasy toolsconsumer brands targeting men aged 25 to 44
Watch forCrude humor and frequent NBA-specific insider content may not suit family or general-audience brands.

Brand fit report

Content

Topics, IAB taxonomy
Sports80%
Comedy20%
Formats
co-hosted banter, analysis, narrative
Tone
irreverent, analytical
Language
English
Production
Clean, edited audio
Typical length
40 to 80 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 70%: Apple ratings_count of 1,465 maps to roughly 20,000 to 80,000 under the rating bands, but the 2,000 to 8,000 band is used here because the show is under five years old and the ratings bands are the strongest signal, with the high estimate reflecting 242 episodes, weekly-plus cadence, Podcast Index popularity 9, and a Megaphone host.
Audience asks aboutWhich NBA trades and free agency moves are justifiedHow front office decisions and optionality affect contentionWhat the upcoming playoff and finals outlook looks like
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
20%women
80%men
Countries
🇺🇸 United States75%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Explicit flag is 0 and no titles raise concern, but the feed is explicit-free while episode titles such as 'The Cuck Chair' carry crude language that brands may want to review.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

EpisodeDateLength
Midseason Form2026-10-1445 min
Fantastic Four2026-10-071 h 8 min
Valuing Imperfection2026-09-3059 min
Soulless Transaction Robots2026-09-231 h 9 min
Distractions2026-09-171 h 17 min
Scarce Human Experiences2026-09-101 h 25 min

Last six episodes from the show's feed, latest 5 days ago, a new one about every 6 days.

Tired of agenda-driven basketball talk that only offers glimpses of the truth? Wish there was a place you could get the full picture? Basketball Illuminati offers you salvation. Go behind the scenes with exclusive analysis previously restricted from the general public. Fearless NBA Insiders Amin Elhassan and Tom Haberstroh peel back the curtain on why things happen in the NBA.
Basketball Illuminati's own show description from the podcast feed

Do you make Basketball Illuminati? Claim or remove this page.

About Basketball Illuminati

Basketball Illuminati is a sports podcast that offers NBA analysis and comedy, hosted by Tom Haberstroh, Amin Elhassan and Anthony Mayes according to the show's feed and Apple Podcasts listing. The show has 242 episodes, released roughly every 5.5 days, with a median episode length of about 68 minutes. Episodes cover trades, front office decisions, playoff outlooks and league trends.

Apple Podcasts lists 1,465 ratings with a 4.9 average, which suggests an engaged listener base. Audience figures are estimates only: the show is primarily followed by men aged 25 to 44 in the United States, with an estimated 2,000 to 8,000 downloads per episode. No sponsors appear in the feed.

A host-read mid-roll is estimated at $40 to $200 per episode, which suits sports, betting and fan-merchandise brands seeking an NBA-focused audience. Commercial terms depend on the show's own rate card.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Basketball Illuminati can edit or remove this page at any time.

Questions about Basketball Illuminati

How much does Basketball Illuminati charge for a podcast sponsorship?

Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll is estimated at $40 to $200 per episode. Exact pricing depends on the show's own terms.

What is Basketball Illuminati about?

Basketball Illuminati is an NBA podcast hosted by Tom Haberstroh, Amin Elhassan and Anthony Mayes, offering analysis and comedy about why things happen in the league, with episodes roughly every 5.5 days.

How do I contact Basketball Illuminati about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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