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Bigger Ten

Podcast · biggerten.libsyn.com · EN
Hosted by Steve Deace, Aaron McIntire

Bigger Ten, hosted by Steve Deace and Aaron McIntire, covers Big Ten college sports, with a focus on football and basketball. The show has 100 episodes released roughly weekly since October 2023, with typical episodes running about 32 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per episode. Its distinctive angle is a reliable weekly takedown of rival conference media.

Why brands sponsor Bigger Ten

Weekly Big Ten commentary with a loyal, engaged football audience

  • Consistent weekly cadence across 100 episodes since October 2023
  • Apple Podcasts rating of 4.3 from 280 ratings
  • Episodes run about 32 minutes, enough room for a host-read mid-roll
Best forsports apparel and fan merchandiseticketing and sports streaming servicesregional food and beverage brands in Big Ten markets
Watch forDownload figures are estimated from ratings, not measured, and no sponsor history is visible.

Brand fit report

Content

Topics, IAB taxonomy
Sports90%
College Football60%
Basketball30%
Formats
co-hosted banter, preview and recap, listener feedback segment
Tone
opinionated, irreverent
Language
English
Production
Clean, edited audio
Typical length
28 to 44 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment65/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 60%: 280 Apple ratings with a 4.3 average, a 100-episode weekly show since 2023 shifted up one band for its under-two-to-three-year age, and a Libsyn host with no visible network.
Audience asks aboutWhich Big Ten teams are contenders this seasonHow Indiana and Ohio State stack up in the 2026 rankingsWhat coaches really think of their Big Ten rivals
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
30%women
70%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Explicit flag is 0 and episode titles are sports-focused, though commentary on rival media and coaches is pointed.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 17 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks12 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 47 days ago, a new one about every 7 days.

Covering everything Big Ten, because somebody has to provide equal time with all the SEC SIDs masquerading as college sports media.
Bigger Ten's own show description from the podcast feed

Do you make Bigger Ten? Claim or remove this page.

About Bigger Ten

Bigger Ten is a weekly college sports podcast hosted by Steve Deace and Aaron McIntire, covering the Big Ten conference with a focus on football and basketball. The show's Libsyn website describes it as a counterweight to SEC-focused college sports media, and episodes such as the Big Ten preseason stock watch and the fall camp reaction show its opinionated, debate-driven format.

The show has released 100 episodes since October 2023, usually about every seven days, with a median episode length of roughly 32 minutes. Its Apple Podcasts listing shows 280 ratings and a 4.3 average, which suggests a committed niche following. Listener figures are estimates and are not published by the show; based on those signals, the likely audience is around 2,000 to 8,000 downloads per episode, mostly US-based sports fans.

No sponsors have been seen in the feed. A host-read mid-roll at estimated rates would cost roughly $40 to $200 per episode, a fit for regional sports, fan merchandise, or ticketing brands aiming at Big Ten fans.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Bigger Ten can edit or remove this page at any time.

Questions about Bigger Ten

How much does Bigger Ten charge for a podcast sponsorship?

Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll is estimated at about $40 to $200 per episode. Rates are estimates derived from listener signals, not published prices.

What is Bigger Ten about?

Bigger Ten is a weekly podcast hosted by Steve Deace and Aaron McIntire covering Big Ten college sports, mainly football and basketball, with opinionated commentary on teams, coaches and rival conference media.

How do I contact Bigger Ten about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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