Starbooked

ブティックママ

@boutique-mama · JP · JA

Boutique Mama (@boutique-mama), a women's clothing shop in Susaki, Kochi, Japan, posts outfit coordination videos for women in their 40s to 60s. Its 1,700 subscribers see median views of about 6,350 across roughly 50 uploads per quarter. Sponsored integration pricing is about $150 to $250 per video, based on Shorts-heavy viewing.

Why brands book ブティックママ

Mature women's fashion audience in Japan with a steady weekly upload pace

  • Median views of about 6,350 per video, with a 90th percentile near 13,000 views
  • Roughly 50 uploads in 90 days, so brand mentions recur often
  • Videos show clothing on camera, suited to apparel and accessories
Best forapparel and accessories launches for women 40 and olderstore traffic or online sales campaigns in Japan
Watch forAudience is Japanese-speaking and concentrated in one regional shop's catalogue; engagement is low.

Brand fit report

Content

Topics, IAB taxonomy
Fashion85%
Lifestyle15%
Formats
in-store tour, outfit coordination video, short outfit clip
Tone
friendly, practical
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 30 to 40 minutes for long-form

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement0.3%
Likes and comments per view on recent videos
Audience asks aboutwhich items from the shop suit an autumn layered lookhow to order and where to find the featured itemssizing and styling for women in their 50s and 60s
Age
2%18-24
5%25-34
13%35-44
80%45+
Gender
90%women
10%men
Countries
🇯🇵 Japan95%
Other5%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
women's apparel
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; featured brands are the shop's own stock (Co's, ROBE, BLUE FRONCE, DAVO-DAVO, C'EST MOI, among others), linked to its own online store.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Fashion coordination and shop tour content with no flagged themes in the recent video titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.7k6.3k50

Benchmark score: 80 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest today.

高知県須崎市の婦人服セレクトショップです💖 「ファッションであなたの暮らしをお手伝い」を合言葉に40代、50代、60代以上のミセスさんが楽しくなるようなお洋服を店舗とネットショップで販売してます。 コズCo's、イフクラージュ、プラスツー+2、DAVO-DAVO、ROBE、アトリエパス、C’EST MOI、中心に大人カワイイレディースカジュアルを取り揃えてます。(*^-^*) こちらでは動画でコーディネートを紹介していきます。 動画内の商品はブティックママHPからご注文頂けます。↓↓ https://bt-mama.com/?pid=193911379&utm_source=YouTube&utm_medium=Profile 商品に関するご質問等はLINEで受けつけております。 お気軽にお申しつけ下さい。 ↓↓↓ https://line.me/R/ti/p/@qlh7864q?from=page 電話での注文、お問合せもお受けしております。 ☎0889-42-2135 ※商品が売切れとなっている場合もあります。 その際はご了承下さい。 ブティックママ 〒785-0005 高知県須崎市東古市町2-6 TEL  :0889-42-2135 メール:info@bt-mama.com https://bt-mama.com/
ブティックママ's own profile description on YouTube

Are you ブティックママ? Claim or remove this profile.

About ブティックママ

Boutique Mama is a women's clothing shop in Susaki, Kochi, Japan, run through a YouTube channel that shows outfit coordination and in-store tours. The channel posts about 50 videos per quarter, mostly short clips and longer coordination videos featuring its own stock of brands such as Co's, ROBE and BLUE FRONCE. Viewers are likely women in their 40s to 60s who shop for everyday and autumn layering looks; these audience figures are estimates.

Median views sit near 6,350 per video across about 1,700 subscribers. Based on the platform rate rule for Shorts-heavy channels, a sponsored integration would cost about $150 to $250 per video, which is roughly $24 to $40 CPM on median views, compared with a typical $10 to $30 CPM for paid ads.

Brands seeking to reach Japanese women in mid-life apparel purchasing, particularly for autumn collections, should consider this channel. Contact details unlock on Starbooked for $0.80.

Written from ブティックママ's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ブティックママ can edit or remove this page at any time.

Questions about ブティックママ

How much does Boutique Mama charge for a sponsored video?

Based on the platform rate rule for a Shorts-heavy channel with about 6,350 median views, a sponsored video is estimated at $150 to $250 per video. Rates are set per video and may vary by format and campaign scope.

What does Boutique Mama post about on YouTube?

Boutique Mama posts Japanese outfit coordination videos and in-store tours for women in their 40s to 60s, featuring its own shop's stock. Videos are mainly short clips, with some longer autumn coordination pieces.

How do I contact Boutique Mama for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check their profile for that option.

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