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Bubba On the Lake

Podcast · www.bubbaonthelake.com · US · EN
Hosted by Bill Bussey, Betty Lou Bussey

Bubba On the Lake, hosted by Bill "Bubba" Bussey, a former Rick & Bubba Show host, with his wife Betty Lou Bussey. The comedy and interview show covers guests, local news, and everyday life. It has 77 episodes released weekly, typically about 70 minutes long. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $120 to $620 per episode.

Why brands sponsor Bubba On the Lake

Weekly Southern comedy interviews with a loyal, highly rated audience

  • Apple Podcasts shows 1,641 ratings with a 4.9 average, a strong signal of listener loyalty.
  • 77 episodes released weekly, with roughly 70-minute episodes that allow for a full host-read mid-roll.
  • Co-hosted conversational format with guest interviews suits trusted, personal endorsements.
Best forregional and local businessesoutdoor, automotive, and lifestyle products
Watch forDownload figures are estimated from ratings. The show has no sponsor history, so creative fit must be tested first.

Brand fit report

Content

Topics, IAB taxonomy
Comedy45%
Interviews30%
News & Politics15%
Relationships10%
Formats
co-hosted banter, guest interview, news recap
Tone
humorous, conversational
Language
English
Production
Clean, edited audio
Typical length
60 to 80 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple ratings_count of 1,641 (1,000 to 5,000 band, 20,000 to 80,000) adjusted down one band to 5,000 to 25,000 for a show under two years old with a 77-episode weekly cadence and no sponsors seen.
Audience asks aboutWhat is the latest guest interview on the show?What local news and recaps does the show cover?What happened at recent family events and trips?
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
45%women
55%men
Countries
🇺🇸 United States95%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The feed lists no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
The feed is not flagged explicit, and episode titles cover guests, weddings, and local events. Episode #74 references a war update, which is a news topic rather than graphic content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 98 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
#77 Emily Grace McWhorter2026-10-151 h 15 min
#76 NOLA Wedding Recap2026-10-081 h 10 min
#75 Kristi Malzahn, Betty and Meg2026-10-011 h 22 min
#74 Nicole Allshouse and a War Update2026-09-241 h 43 min
#73 Howard O'Neal and The Tech Titan2026-09-171 h 13 min
#72 Molly and a little bit of Dolly2026-09-0353 min

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Bill "Bubba" Bussey formerly of The Rick & Bubba Show sets sail on his own Podcast, with help from his wife Betty Lou Bussey, and many more.... People, Places, and Perspectives. Fun always reigns supreme!
Bubba On the Lake's own show description from the podcast feed

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About Bubba On the Lake

Bubba On the Lake is a comedy and interview podcast hosted by Bill "Bubba" Bussey, formerly of The Rick & Bubba Show, with his wife Betty Lou Bussey. Per the show's feed and website, episodes mix guest interviews, local news, and personal stories, with a mix of humor and conversation.

The feed shows 77 episodes released weekly, with a median episode length of about 73 minutes. Apple Podcasts lists 1,641 ratings with a 4.9 average. Audience estimates are inferred from these signals, not published by the show, and suggest roughly 5,000 to 25,000 downloads per episode, mostly US listeners in the 35 and older range.

No sponsors were seen in the feed. At an estimated $18 to $25 per 1,000 downloads, a host-read mid-roll would typically cost $120 to $620 per episode. Brands with regional, outdoor, automotive, or lifestyle products are the best fit, sourced from the feed and Apple Podcasts data.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Bubba On the Lake can edit or remove this page at any time.

Questions about Bubba On the Lake

How much does Bubba On the Lake charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at $120 to $620 per episode. Final pricing is set by the show and is not published.

What is Bubba On the Lake about?

It is a weekly comedy and interview podcast hosted by Bill Bussey and Betty Lou Bussey. Episodes feature guest interviews, local news, and personal stories, typically about 70 minutes long.

How do I contact Bubba On the Lake about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

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