Starbooked

CBS 13 News

@cbs13news · US · EN

CBS 13 News (@cbs13news), a local television news channel in Portland, Maine, United States, publishes around 50 short news videos a week with about 50,600 subscribers and a median of 642 views per video. Shorts make up 12% of uploads. Sponsored integrations are estimated at $1,450 to $2,240 per video on median views, and the channel shows no paid sponsorships.

Why brands book CBS

Local Maine news audience, sponsor-ready news format, and a clean brand record

  • About 50,600 subscribers and a 41.7 million lifetime view count
  • Median views of 642 per video across 50 uploads in 90 days
  • Rate of $1,450 to $2,240 per video, roughly $20 to $35 per 1,000 median views
Best forlocal servicesregional brand awarenessutilities and home services
Watch forMedian views are low relative to subscribers, and political and crime coverage may not suit every brand.

Brand fit report

Content

Topics, IAB taxonomy
News70%
Politics15%
Weather10%
Sports5%
Formats
news reports, live coverage, short news clips
Tone
informative, straightforward
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 3 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment50/100
Estimated from titles, descriptions and engagement
Engagement1.8%
Likes and comments per view on recent videos
Audience asks aboutwhat local news stories affect Maine residentshow state policies affect cost of livingwhat happens in breaking local incidents
Age
12%18-24
18%25-34
20%35-44
50%45+
Gender
52%women
48%men
Countries
🇺🇸 United States95%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Family friendly
Coverage includes crime and deadly incidents, such as "Woman shares video after deadly Goliath incident at Six Flags Over Georgia", and political coverage such as "FULL INTERVIEW: Troy Jackson defends heated moment with Sen. Collins".

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube51k64250
X–––
Instagram–––
TikTok–––

Benchmark score: 42 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest today.

CBS13 is On Your Side with local Maine news, sports, and weather. Visit our homepage at https://wgme.com/ Like us on Facebook at https://www.facebook.com/WGME13 Follow us on X at https://x.com/WGME Follow us on Instagram at https://www.instagram.com/wgme Follow us on TikTok at https://www.tiktok.com/@cbs13.fox23 Report news at (207) 797-9099 or email tvmail@wgme.com Share your images and video at https://wgme.com/chimein
CBS 13 News's own profile description on YouTube

Are you CBS 13 News? Claim or remove this profile.

About CBS 13 News

CBS 13 News, the YouTube channel of WGME in Portland, Maine, posts local news, sports, weather and event coverage, about 50 videos in 90 days. Videos are short, typically under three minutes, and are presented in a straightforward newscast style. The channel has about 50,600 subscribers and a median of 642 views per video, with a 41.7 million lifetime view count.

The audience is likely Maine residents, skewing older and concentrated in the Portland area. These are estimates based on the coverage area, not verified analytics. The channel shows no sponsored content in recent uploads, so brand work on the channel is undocumented.

Regional service brands and local advertisers wanting Maine reach may find this channel useful. Estimated rate is $1,450 to $2,240 per video, which compares with $10 to $30 CPM for paid ads.

Written from CBS 13 News's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CBS 13 News can edit or remove this page at any time.

Questions about CBS

How much does CBS 13 News charge for a sponsored video?

Based on median views of 642, an estimated sponsored integration costs $1,450 to $2,240 per video, at $20 to $35 per 1,000 views. Rates are estimates and can be negotiated. Contact details unlock on Starbooked for $0.80.

What does CBS 13 News post about on YouTube?

CBS 13 News posts short local news clips covering Maine politics, housing, crime, weather and sports. Most videos run under three minutes and follow a newscast format with on-camera reporting.

How do I contact CBS 13 News for a brand deal?

Contact details, including a public email, unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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