Cheaper Than Dirt!
Cheaper Than Dirt! (@cheaperthandirtvideos) is a US shooting sports retailer's YouTube channel with about 24,500 subscribers and 2.8 million total views. It posts product overviews, SHOT Show coverage and survival gear videos, with median views around 2,000. Uploads have stopped; the last video is from February 2024. Rates run $150 to $250 per video.
Reach US shooting sports buyers through product-focused demos
- About 24,500 subscribers and a median of roughly 2,000 views per video
- Product overviews drew up to 34,000 views, such as the LifeStraw filter
- Short videos suit a single product feature at $150 to $250 per video
Brand fit report
Content
- Formats
- product overview, trade show coverage, short how-to demo
- Tone
- informational, product-focused
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 90 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- firearms accessories, hydration packs, water filters, trail cameras
- Affiliate links
- No
Product overview videos such as 'SilencerCo's Salvo 12 - The World's First Shotgun Silencer' link to the retailer's own store, and older posts mention brand demonstrators.
Suitability GARM Brand Safety Floor + Suitability
Firearm and tourniquet content such as 'RapidStop Tourniquet | SHOT Show 2023' and 'Ranking the Guns of Netflix's Stranger Things' is not suited to young audiences.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 15 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Cold Steel Mayhem | SHOT Show 2024 · 951 views
▶RapidStop Tourniquet | SHOT Show 2023 · 6k views
▶All New Trail Cameras from Stealth Cam - Deceptor & Fusion X · 1.9k viewsLast three uploads, latest 974 days ago.
Cheaper Than Dirt! America’s Ultimate Shooting Sports Discounter is more than just an online retailer; we're a place for enthusiasts to discuss current events, products and more. Whether you're looking for quality firearms like AR-15s, match-grade ammunition, premium gun parts and accessories, exceptional gun care tools, hunting gear, range gear, survival gear or something else, we have you covered. Subscribe to our YouTube channel for the best gun videos, how-to videos, assembly/disassembly videos, product videos and more. If there's a particular video you'd like to see us make, leave us a
About Cheaper Than Dirt!
Cheaper Than Dirt! is the YouTube channel of a US shooting sports retailer, operating under the handle @cheaperthandirtvideos. It has posted product overviews, SHOT Show trade show coverage and survival gear videos since 2009, with 107 videos and about 24,500 subscribers.
The channel's typical video runs under 90 seconds and is shot in a mid-level production style. Its median view count is about 2,000, and it has not uploaded in roughly two years. Viewers are estimated to be mostly US men aged 25 to 44, though this is an estimate and not platform data.
Brands considering product-focused placements with a US firearms audience may find the channel a fit. The estimated rate is $150 to $250 per video, which is about $75 to $125 per 1,000 median views. Typical paid-ad CPM is $10 to $30, so the channel is priced well above that.
Written from Cheaper Than Dirt!'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Cheaper Than Dirt! can edit or remove this page at any time.
Questions about Cheaper
How much does Cheaper Than Dirt! charge for a sponsored video?
The estimated rate is $150 to $250 per sponsored video, based on a median of about 2,000 views and a long-form rate of $20 to $35 per 1,000 views. Rates are estimates, so confirm the final price directly with the channel or through Starbooked.
What does Cheaper Than Dirt! post about on YouTube?
The channel posts short product overview videos about firearms accessories, hydration packs, water filters and survival gear. It also covers trade shows such as SHOT Show and occasionally adds how-to and assembly content.
How do I contact Cheaper Than Dirt! for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, and this channel has not uploaded recently, so confirm it is still active before booking.
Similar creators
YouTube and other creators in firearms retail, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
MSZU Müller-Schiess-Zentrum-Ulm GmbH & Co. KG (#MSZU)@mszu-ulm · DE | hunting gearfirearms retail | 3.2k | 699 | $150–250 | 50 |