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Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

Podcast · www.codestory.co · EN
Hosted by Noah Labhart

Code Story is a startup podcast hosted by Noah Labhart that interviews SaaS founders, engineers and product leaders about building software products, early go-to-market and scaling. It has 850 episodes with near-daily releases, typically 25 to 35 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $630 per host-read mid-roll.

Why brands sponsor Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

Reaches technical founders at the stage they choose software and tools

  • Over 850 episodes with near-daily releases build a long, steady listener base
  • Guests are SaaS founders and engineering leaders discussing their own stack and growth
  • Apple Podcasts shows 213 ratings averaging 5.0 stars
Best fordeveloper toolsSaaS softwarehiring and recruiting platforms
Watch forDownload figures are estimated from ratings and no sponsor history is visible.

Brand fit report

Content

Topics, IAB taxonomy
Business45%
Technology & Computing40%
Careers15%
Formats
guest interview, bonus interview, founder story
Tone
practical, candid
Language
English
Production
Clean, edited audio
Typical length
20 to 45 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 213 Apple ratings falls in the 200 to 1,000 band (5,000 to 25,000), with a long back catalogue of 850 episodes, weekly-plus cadence and a top Podcast Index popularity bucket.
Audience asks aboutHow did the founder find product-market fit?What early engineering decisions helped scaling?How do you land the first customers?
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
25%women
75%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website offers sponsorship packages through a contact form.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Business and technology interviews with no explicit flag and no sensitive titles in the last 20 episodes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 1 days.

Code Story is a startup podcast for technical founders building and scaling software products. Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product market fit, and navigated early-stage growth. We explore: Early engineering decisions and MVP development Landing the first customers Pricing and go-to-market experiments Scaling…
Code Story | Startup Podcast for CTOs, CEOs and Technical Founders's own show description from the podcast feed

Do you make Code Story | Startup Podcast for CTOs, CEOs and Technical Founders? Claim or remove this page.

About Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

Code Story is a startup podcast hosted by Noah Labhart, as stated on the show website. Each episode features SaaS founders, engineers and product leaders discussing early engineering decisions, first customers, pricing experiments and scaling. The feed lists 850 episodes released roughly daily, typically running 20 to 45 minutes, according to the RSS feed and the show website.

Apple Podcasts shows 213 ratings with an average of 5.0 stars. Listener figures are estimates: based on the rating count, the show likely reaches 5,000 to 25,000 downloads per episode. The website offers sponsorship packages including full season pre-roll and mid-roll placements.

The show suits brands selling developer tools, SaaS software and hiring services to technical founders. At an estimated $90 to $630 per host-read mid-roll, a sponsor buys a placement in front of a founder-focused audience. Sponsorship enquiries go through the website contact form.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Code Story | Startup Podcast for CTOs, CEOs and Technical Founders can edit or remove this page at any time.

Questions about Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

How much does Code Story charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at $90 to $630. The show's website offers larger season and month-long packages through its contact form.

What is Code Story about?

Code Story is a startup podcast for technical founders. Each episode features SaaS founders and engineering leaders discussing how they built products, found early customers and scaled their software businesses.

How do I contact Code Story about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked, which handles the outreach and scheduling for you.

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