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Deutsche Energie-Agentur

@deutscheenergieagentur · DE · DE

Deutsche Energie-Agentur (dena), @deutscheenergieagentur, is a Berlin-based German energy and climate think tank posting on YouTube about energy transition, building renovation and climate policy. The channel has about 2,380 subscribers and a median of 71 views per video, with roughly 9 uploads in the last 90 days. Sponsored integrations are rated at $20 to $35 per 1,000 median views, so about $150 to $250 per video.

Why brands book Deutsche

Reach German homeowners and property managers researching energy renovation

  • Median of 71 views per video, with a 90th percentile of 239 views across the last 30 uploads
  • Nine uploads in the last 90 days, with a WEG practice guide series on renovation financing
  • Audience skews 45 and older, a group likely to make building upgrade decisions
Best forenergy efficiency productsbuilding renovation servicesawareness campaigns for B2B energy suppliers
Watch forVery small view counts and no sponsorship history; institutional content may not suit consumer campaigns.

Brand fit report

Content

Topics, IAB taxonomy
Business40%
Society35%
Knowledge25%
Formats
panel discussions, explainer videos, event recordings
Tone
informative, formal
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
2 to 4 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow to finance a building renovationwhat the new energy sharing rules meanhow condominium owners can decide on energy upgrades
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
40%women
60%men
Countries
🇩🇪 Germany85%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Videos cover government-linked climate policy and political dialogue events, such as "Bündnis Gebäudewende I Politische Dialogveranstaltung am 22.09.2026 I Berlin", which may carry political sensitivity for some advertisers.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.4k719

Benchmark score: 13 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days9 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 2 days ago.

Die Deutsche Energie-Agentur (dena) ist ein Kompetenzzentrum für angewandte Energiewende und Klimaschutz. Wir arbeiten mit Akteurinnen & Akteuren aus allen Bereichen zusammen, national wie international. Als Thinktank betrachten wir die Herausforderungen einer klimaneutralen Gesellschaft und unterstützen die Bundesregierung beim Erreichen ihrer energie- und klimapolitischen Ziele. Wir entwickeln Lösungen für Klimaneutralität und setzen sie in die Praxis um. Dafür bringen wir Partnerinnen & Partner aus Politik, Wirtschaft, Wissenschaft und allen Teilen der Gesellschaft zusammen – mit Begeister
Deutsche Energie-Agentur's own profile description on YouTube

Are you Deutsche Energie-Agentur? Claim or remove this profile.

About Deutsche Energie-Agentur

Deutsche Energie-Agentur (dena), handle @deutscheenergieagentur, is a German competence centre for the energy transition and climate protection based in Berlin. According to its website, dena works with public and private partners and advises the federal government on energy and climate goals. Its YouTube channel posts short explainers, a WEG practice guide series on energy renovation in condominium associations, and recordings of policy dialogue events and industry awards.

The channel has about 2,380 subscribers and a median of 71 views per video, with roughly 9 uploads in the last 90 days. The audience is estimated to be German-speaking and to skew older, likely including homeowners, property managers and industry professionals; this is an estimate, not platform data. Brands can book it for institutional or B2B messaging. Based on its median views, a sponsored video would cost about $150 to $250. At $20 to $35 CPM, that is well above the $10 typical for paid ads, so it fits best for targeted awareness rather than broad reach.

This profile suits energy suppliers, building product makers and renovation services seeking German professional audiences.

Written from Deutsche Energie-Agentur's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Deutsche Energie-Agentur can edit or remove this page at any time.

Questions about Deutsche

How much does Deutsche Energie-Agentur charge for a sponsored video?

Based on a median of 71 views, a sponsored video is estimated at $150 to $250 per video, at $20 to $35 per 1,000 views. The channel has no sponsorship history, so this rate is an estimate from the rate rule. Contact details unlock on Starbooked for $0.80.

What does Deutsche Energie-Agentur post about on YouTube?

The channel posts about energy transition, building renovation, and climate policy in German. Recent uploads include WEG practice guide episodes on energy renovation, policy dialogue event recordings, and explainers on energy sharing rules.

How do I contact Deutsche Energie-Agentur for a brand deal?

The public contact is info@dena.de, listed in the channel's details. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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