Handwerksblatt
Handwerksblatt (@deutscheshandwerksblatt), a German-language channel run by the Verlagsanstalt Handwerk publisher in Düsseldorf, Germany, posts commercial vehicle road tests, trade fair coverage and craft business features. It has about 1,250 subscribers and a median of 351 views per video. Uploads are sporadic, with two in the past year. Estimated sponsored integration rate: $150 to $250 per video.
German trade-press channel reaching van and pickup buyers in skilled trades
- About 1,250 subscribers and a median of 351 views per video
- Road tests of commercial vehicles reached up to 17,243 views on a single upload
- Recurring coverage of Caravan Salon and trade fairs
Brand fit report
Content
- Formats
- vehicle road test, trade fair report, award feature, press conference recap
- Tone
- informative, professional
- Language
- German
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 3 to 8 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- commercial vehicles, trade fair services
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is trade-focused vehicle and business reporting with no flagged material in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 1.3k | 351 | 0 |
Benchmark score: 35 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Klimaretter Award Handwerk 2025: Elektro Birk · 953 views
▶Klimaretter Award Handwerk 2025: KFZ Michels · 87 views
▶🎥 Das Handwerk im Fokus – Ihre Marke mittendrin! · 557 viewsLast three uploads, latest 346 days ago.
Impressum Verlagsanstalt Handwerk GmbH Auf'm Tetelberg 7 40221 Düsseldorf Postfach 105162 40042 Düsseldorf Telefon: 0211/390 98-0 Telefax: 0211/390 98-29 E-Mail: info@verlagsanstalt-handwerk.de Internet: www.verlagsanstalt-handwerk.de Vertretungsberechtigter Geschäftsführer: Dr. Rüdiger Gottschalk AR-Vorsitzender: Andreas Ehlert Registergericht: Amtsgericht Düsseldorf Registernummer: HRB 14829 Umsatzsteuer-Identifikationsnummer gemäß § 27 a Umsatzsteuergesetz: DE 119431324 Inhaltlich Verantwortlicher gemäß § 55 Abs. 2 Rundfunkstaatsvertrag: Dr. Rüdiger Gottschalk Titelbild: ©
About Handwerksblatt
Handwerksblatt is a German-language YouTube channel run by the Verlagsanstalt Handwerk publisher in Düsseldorf. It publishes road tests of commercial vans and pickups, coverage of trade fairs such as the Caravan Salon, and features on craft businesses and sustainability awards. Uploads are infrequent, with two videos in the past year.
The audience is estimated to be mostly German-speaking tradespeople and fleet decision makers aged 35 and over, though this is an estimate rather than platform-reported data. The channel has about 1,250 subscribers and a median of 351 views per video, with occasional spikes from road tests.
The channel has no sponsorship disclosures in recent uploads. Estimated sponsored integration rate is $150 to $250 per video, which works out to a CPM of roughly $400 to $700 per 1,000 views at current medians, far above the $10 to $30 CPM typical for paid ads. It suits commercial vehicle and trade equipment brands seeking a German trade audience.
Written from Handwerksblatt's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Handwerksblatt can edit or remove this page at any time.
Questions about Handwerksblatt
How much does Handwerksblatt charge for a sponsored video?
Estimated rate is $150 to $250 per video, based on the channel's median of 351 views. This is an estimate from public metrics, not a published rate card. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does Handwerksblatt post about on YouTube?
Handwerksblatt posts German-language road tests of commercial vehicles such as vans and pickups, reports from trade fairs like the Caravan Salon, and features on craft businesses and sustainability awards. Uploads are infrequent.
How do I contact Handwerksblatt for a brand deal?
The channel's public description lists a publisher contact address for Verlagsanstalt Handwerk. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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