Starbooked

Dom na kvadrat, @domnakvadrat, is a Croatian home improvement channel from HR covering interior design, architecture, construction and gardens. With about 92,800 subscribers and median views near 2,200, it posts around 50 videos a year. Sponsored integrations run $150 to $250 per video.

Why brands book Dom

Croatian home-renovation show with 92,800 subscribers and strong product-placement fit

  • Median views of about 2,242 and mean views of about 4,065 across recent uploads.
  • Around 50 uploads in the last 365 days, roughly one per week.
  • Recent product segments reached 8,754 and 27,444 views, showing demand for building and fit-out topics.
Best forbuilding materialskitchen and bathroom fixtureshome goods brand awareness
Watch forEngagement is low (0.24%) and no sponsorship disclosures were found, so integration reach is uncertain.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden70%
Architecture20%
Real Estate10%
Formats
studio segments, product showcases, trade fair reports, short tips
Tone
informative, polished
Language
HR
On camera
Yes, talking head
Production
Studio quality
Typical length
under 60 seconds for Shorts, 4 to 6 minutes for long-form, full episodes around 30 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.2%
Likes and comments per view on recent videos
Audience asks abouthow to renovate a small apartmentwhich flooring or wall materials to choosehow to lower heating costs
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
60%women
40%men
Countries
Croatia85%
Bosnia and Herzegovina5%
Serbia3%
LanguagesCroatian 100%

Commercial

0%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
None yet
Categories promoted
kitchens, flooring, bathroom fixtures, doors and windows, mattresses, heat pumps
Affiliate links
No

Recent videos feature named companies and products such as LesninaXXXL, Pical and TECE, but the dossier shows no disclosed sponsorship in the last 30 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers renovation, architecture and gardens with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube93k2.2k50
Instagram–––

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform19 / 20

Recent videos

Last three uploads, latest today.

Dom na kvadrat - Multimedijska platforma o uređenju i brizi o domu Najdugovječnija i najgledanija emisija o uređenju doma, dizajnu interijera, arhitekturi, graditeljstvu i vrtu. HTV 2 utorkom 17:45, (R) subotom 06:30 Savjete, inspiracije i trendove za uređenje svog doma potražite i na našoj web stranici www.dom2.hr. Svakodnevno smo vam dostupni putem društvenim mreža. https://www.facebook.com/dom2.hr https://www.instagram.com/dom_na_kvadrat
Dom na kvadrat's own profile description on YouTube

Are you Dom na kvadrat? Claim or remove this profile.

About Dom na kvadrat

Dom na kvadrat is a Croatian home improvement channel produced alongside the HRT 2 television show of the same name. It posts interior design, renovation, architecture and garden content, including studio segments and reports from building trade fairs such as PromoArh. The channel publishes roughly one video per week and features a mix of long episodes and short tips.

The audience is primarily Croatian-speaking homeowners and renovators, with estimated ages spread across 25 to 45 and above. Viewers appear to be planning renovations, comparing materials and looking for practical advice. Figures for audience composition are estimates.

Brands seeking product placement with Croatian homeowners may find the channel a fit, especially in kitchens, bathrooms, flooring and building materials. Based on a median of about 2,200 views, the estimated sponsored rate is $150 to $250 per video, which is roughly $70 to $110 CPM against the $10 to $30 typical for paid ads, so it suits brands prioritizing targeted reach over volume.

Written from Dom na kvadrat's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Dom na kvadrat can edit or remove this page at any time.

Questions about Dom

How much does Dom na kvadrat charge for a sponsored video?

Estimated sponsored integrations for Dom na kvadrat cost $150 to $250 per video, based on a median of about 2,200 views and a long-form rate of $20 to $35 per 1,000 median views. The rate is a range computed from channel metrics, not a published price.

What does Dom na kvadrat post about on YouTube?

Dom na kvadrat posts about interior design, home renovation, architecture, construction and gardens. Recent videos cover kitchens, flooring, bathroom fixtures, wall insulation, heat pumps and mattresses, often with trade-fair footage and studio segments in Croatian.

How do I contact Dom na kvadrat for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, and the channel's public Instagram and Facebook links are listed on its profile.

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