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Emma Memma - Auslan

@emmamemma-auslan · AU · EN

Emma Memma (@emmamemma-auslan), an Australian children's music and dance creator, publishes Auslan sign language songs, nursery rhymes and story videos for about 84,500 subscribers, with median views near 25,800. She uploads roughly twice a month. Sponsored integrations are estimated at $150 to $250 per Shorts-heavy video, rising to $800 to $1,200 for long-form content.

Why brands book Emma

Australian kids' music channel reaching families with sign language content

  • About 84,500 subscribers and 48 million total views across 178 videos
  • Median views near 25,800 per upload, with a 90th percentile near 60,800
  • Sign language focus gives brands a distinctive, inclusive family audience
Best forchildren's productsfamily entertainment launcheseducational toys and books
Watch forAudience skews toward young children; any integration must be age-appropriate and parent-approved.

Brand fit report

Content

Topics, IAB taxonomy
Pop Music40%
Music25%
Hobbies & Interests20%
Lifestyle15%
Formats
lyric videos, live performance clips, storybook readings, short dance clips
Tone
playful, inclusive
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 2 minutes for most uploads, with occasional 8 to 12 minute compilations

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement0.3%
Likes and comments per view on recent videos
Audience asks abouthow to sign a specific song or word in Auslanwhen the next live show or ticket date iswhere to buy the album or Tonie figure
Age
2%18-24
3%25-34
5%35-44
90%45+
Gender
50%women
50%men
Countries
🇦🇺 Australia85%
New Zealand5%
🇺🇸 United States4%
🇬🇧 United Kingdom3%
LanguagesEnglish 95%Other 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
children's audio products, children's music releases, live family entertainment
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own album, live tour and a Tonie audio figure in video descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is children's music, nursery rhymes and sign language; no flagged titles in the recent 30 uploads.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube85k26k2

Benchmark score: 57 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers38 / 50
Activity Uploads in the last 90 days2 / 30
Reach Followers on the main platform17 / 20

Recent videos

Last three uploads, latest 42 days ago.

Emma Memma's Official Auslan YouTube channel! Empowering the next generation through movement, creativity, inclusiveness, and friendship. Emma Memma, with her love of dance, sign language and music, brings visual communication to the forefront of the children’s media space. Emma Memma focuses on a new generation of communication, where she and her friends navigate challenges and adventure using sign language, choreographed dance narratives, gesture, mime, singing, speaking, listening, making craft and drawing.
Emma Memma - Auslan's own profile description on YouTube

Are you Emma Memma - Auslan? Claim or remove this profile.

About Emma Memma - Auslan

Emma Memma (@emmamemma-auslan) is an Australian creator of children's music, dance and sign language content on YouTube. The channel publishes Auslan-based lyric videos, nursery rhymes, storybook readings and short dance clips, typically about twice a month. Its videos are built around movement, inclusion and simple signing that young viewers can follow along with.

The channel has about 84,500 subscribers and 48 million lifetime views, with median views near 25,800 per video. Audience estimates suggest viewers are mostly parents and caregivers of young children in Australia, though the age and gender split is an estimate rather than a verified figure.

Brand deals with Emma Memma are best suited to children's products, family entertainment and educational brands. A sponsored video is estimated at $150 to $250 for Shorts-heavy content and $800 to $1,200 for long-form, which works out to roughly $6 to $8 CPM for Shorts-led uploads versus $10 to $30 for paid ads.

Written from Emma Memma - Auslan's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Emma Memma - Auslan can edit or remove this page at any time.

Questions about Emma

How much does Emma Memma charge for a sponsored video?

Estimated rates are $150 to $250 per Shorts-heavy video and about $800 to $1,200 for longer uploads, based on median views near 25,800. Rates are estimates from public channel data and should be confirmed directly with the creator.

What does Emma Memma post about on YouTube?

Emma Memma posts children's music, lyric videos, nursery rhymes, storybook readings and short dance clips, many using Auslan sign language. Content is aimed at young children and focuses on movement, inclusion and playful learning.

How do I contact Emma Memma for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the creator's public channel links can be used to reach out as well.

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