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En Roue Libre

@enrouelibremedia · FR · FR

En Roue Libre (@enrouelibremedia) is an independent French cycling media channel run by Antoine Taillefer in France. It publishes podcasts, interviews and product reports with about 22,000 subscribers and 1,900 median views per video. Uploads run at roughly one a week, with rates of $20 to $35 per 1,000 median views per sponsored video.

Why brands book En

A French cycling podcast reaching engaged bike buyers with 55,000 to 60,000 view videos

  • Median views around 1,900 per video, with a 90th percentile near 15,400 across the last 30 uploads.
  • Upload pace of about 50 videos in the past 365 days keeps brand mentions in regular rotation.
  • Recent factory and showroom visits, such as Canyon France at 48,000 views, show strong reach for brand features.
Best fore-bike launchescycling component brandsbike shop and showroom promotion
Watch forMedian views are modest; sponsored pricing should be checked against recent long-form results.

Brand fit report

Content

Topics, IAB taxonomy
Vehicle55%
Sport35%
Lifestyle (sociology)10%
Formats
podcast interviews, product reviews, behind-the-scenes factory visits, short clips
Tone
conversational, informative
Language
French
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
2 to 6 minutes for clips, 20 to 40 minutes for episodes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 50 comments
Engagement1.3%
Likes and comments per view on recent videos
Audience asks aboutwhich e-bike or mountain bike to buyhow a bike or component is madethe state of enduro racing
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
20%women
80%men
Countries
🇫🇷 France70%
🇧🇪 Belgium8%
🇨🇭 Switzerland5%
LanguagesFrench 60%English 40%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
bicycles, cycling equipment, e-bike components
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; brand-related videos such as the Canyon showroom visit and the Moustache factory report are editorial in the descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions are about bikes, racing and interviews with industry figures, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube22k1.9k50

Benchmark score: 45 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers11 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest today.

En Roue Libre est un média indépendant présenté par Antoine Taillefer. Il révèle les visages, les valeurs et les émotions des passionnés et des professionnels du vélo – à travers des contenus qui résonnent profondément et tissent des liens authentiques et durables entre les marques et leurs communautés. - Soutenez le travail d'En Roue Libre : tipeee.com/enrouelibre Abonnez-vous à la newsletter En Roue Libre : bit.ly/newsletterEnRoueLibre Suivez En Roue Libre sur Instagram : instagram.com/enrouelibrepodcast Suivez-moi sur Linkedin : linkedin.com/in/taillo Visitez le site enrouelibre.cc Visite
En Roue Libre's own profile description on YouTube

Are you En Roue Libre? Claim or remove this profile.

About En Roue Libre

En Roue Libre is an independent French cycling media channel presented by Antoine Taillefer. It posts podcast interviews with riders, industry figures and brand managers, along with product reviews of mountain bikes and e-bikes and occasional factory visits. Uploads run at roughly one video a week, and the median video draws about 1,900 views, with stronger results on factory and event features.

The audience is likely made up of French-speaking mountain bikers and e-bike buyers, mostly men aged 25 to 44 (estimated). Most viewers appear to be in France, with some English-speaking viewers following the English-language episodes. The channel shows no sponsorship disclosures in its last 50 videos.

Brands looking for editorial-style coverage of cycling products can book the channel. Rates run $20 to $35 per 1,000 median views, which works out to roughly $40 to $70 per video, a range comparable to paid ads at $10 to $30 CPM, though the channel's views are more closely tied to a small, engaged niche.

Written from En Roue Libre's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. En Roue Libre can edit or remove this page at any time.

Questions about En

How much does En Roue Libre charge for a sponsored video?

Based on a median of about 1,900 views, a sponsored video is estimated at $150 to $250 as a minimum, since the rate rule floor applies to small channels. Rates are quoted per video and should be confirmed directly with the creator.

What does En Roue Libre post about on YouTube?

The channel publishes podcast episodes with cycling figures, product reviews of mountain bikes and e-bikes, and factory or showroom visits. Most content is in French, with some episodes in English.

How do I contact En Roue Libre for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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