Emma Johnsson
Emma Johnsson (@esemmajohnssson), a Swedish fitness creator based in Sweden, makes training, mobility, competition-prep and podcast videos for about 20,300 subscribers, with a median of roughly 1,650 views per video. She uploads about once a week and quotes personal training rates. Her channel also covers the Emmastyrka podcast and a glute-training community.
Swedish fitness creator with an engaged niche audience for training brands
- Median of about 1,650 views per video across roughly 365 uploads on the channel
- Roughly 35 uploads in the last 90 days, a steady weekly pace
- Zero sponsored videos in the last 30 uploads, so sponsored integrations would stand out
Brand fit report
Content
- Formats
- workout follow-along, vlog, podcast episode, Q&A
- Tone
- personal, motivational
- Language
- Swedish
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 8 to 15 minutes, with podcast episodes around 45 to 80 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- fitness coaching services, fitness community membership
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos. Her description lists contact for personal training and online coaching.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions are about training, competition and podcast discussions with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 20k | 1.6k | 35 |
Benchmark score: 44 / 100
Public rule, same for everyone. How it works.
Recent videos
▶SHOWDAY – GASP PRO QUALIFIER · 7.9k views
▶#13 Emmastyrka Podcast - Pre NPC Södertälje · 1.9k views
▶10 MIN HIP & THORACIC MOBILITY | FOLLOW ALONG · 2k viewsLast three uploads, latest 20 days ago.
Ny video söndagar Årets PT 2019 🏆 Kontakt för PT eller PTonline: emma@glutes.se
About Emma Johnsson
Emma Johnsson is a Swedish personal trainer and fitness creator who posts workout follow-alongs, mobility routines, vlogs, Q&A videos and the Emmastyrka podcast on YouTube. Her channel has about 20,300 subscribers and a median of roughly 1,650 views per video, with uploads most weeks. Her videos are in Swedish and center on glute training, competition preparation and coaching life.
Based on channel data, her viewers are likely Swedish adults interested in strength training and physique sport, with women making up most of the estimated audience. Her channel also promotes a community project called Glutegang, according to its video descriptions.
Brands targeting Swedish fitness consumers may consider her for a sponsored integration. Using the channel's rate rule, a video typically costs about $20 to $35 per 1,000 median views, roughly $35 to $60 per video, a CPM of $20 to $35 compared with $10 for typical paid ads.
Written from Emma Johnsson's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Emma Johnsson can edit or remove this page at any time.
Questions about Emma
How much does Emma Johnsson charge for a sponsored video?
Based on her roughly 1,650 median views, a sponsored integration is estimated at about $150 to $250 per video, the minimum floor for long-form channels. Rates are estimates and should be confirmed directly with her.
What does Emma Johnsson post about on YouTube?
She posts Swedish-language workout follow-alongs, mobility routines, gym vlogs, Q&A videos and the Emmastyrka podcast. Much of her content covers glute training and preparing for physique competitions.
How do I contact Emma Johnsson for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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