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Financial Audit, hosted by Caleb Hammer, covers personal finance through episodes that examine debt, budgeting and money conflicts within relationships, often in a dramatized, reveal-driven style. The show has 422 episodes released roughly every two days, typically running about 100 minutes. Estimated downloads per episode are 50,000 to 80,000, with a rate range of $900 to $2,000 per episode for a host-read mid-roll.

Why brands sponsor Financial Audit

Weekly-plus personal finance audience of engaged, debt-aware listeners

  • Apple Podcasts shows 1,087 ratings with a 4.3 average, a sign of an active, engaged listener base.
  • Episodes publish every two days over 422 episodes, giving sponsors a steady flow of placements.
  • Long-form reveal-driven episodes of about 100 minutes give host-read spots extended listener attention.
Best forbudgeting appsdebt management servicesfinancial education products
Watch forDramatic relationship content may limit fit for brands needing a calm, family-friendly context.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Relationships25%
Entertainment15%
Formats
interview, narrative, co-hosted banter
Tone
dramatic, conversational
Language
English
Production
Clean, edited audio
Typical length
95 to 105 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment55/100
Estimated from titles, descriptions and engagement
Est. downloads per episode50k–80k
Estimated, confidence 55%: Apple Podcasts shows 1,087 ratings, which falls in the 1,000 to 5,000 band (20,000 to 80,000 downloads), with a weekly-plus cadence, long episodes, 100-plus episodes and a Podcast Index popularity of 9 supporting the upper part of the band.
Audience asks aboutHow do I get out of debt when my partner is spending recklessly?How do couples handle money conflicts and budgeting?What happens when a financial audit reveals hidden debt?
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
55%women
45%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description lists a business inquiry email and a YouTube channel for early episodes but no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencemedium
Politicslow

Titles such as "Financial Audit's Most Violent Husband" and "Groomer EXPOSED On Financial Audit" reference violence and abuse themes, and the feed is not flagged explicit (explicit=0), so adult-leaning audiences may be a concern for some brands.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 75 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence25 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

Personal finance nerd at heart! Making content to entertain and educate. Want to be on the show? Email us at casting@calebhammer.com Sponsorship and business inquiries: business@calebhammer.com Get new episodes a week earlier on our YouTube channel!
Financial Audit's own show description from the podcast feed

Do you make Financial Audit? Claim or remove this page.

About Financial Audit

Financial Audit is a personal finance podcast hosted by Caleb Hammer, according to the show's feed and Apple Podcasts listing. It covers money management, debt and budgeting, often through relationship-centered stories and dramatized reveals. The show has released 422 episodes, currently on a cadence of about one every two days, with episodes typically running around 100 minutes.

Apple Podcasts lists 1,087 ratings with a 4.3 average. Based on those ratings and the show's cadence and length, listener estimates are roughly 50,000 to 80,000 downloads per episode. These figures are estimates, and the audience appears largely to be adults interested in personal finance and relationships, with a majority in the United States. No sponsors were named in the feed, so sponsor history is not documented.

A host-read mid-roll is estimated at $900 to $2,000 per episode based on the estimated download range. That suits personal finance, debt management and financial education brands whose messaging fits a dramatic, relationship-focused format. Brands should weigh the show's violence and abuse themes against their suitability requirements.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Financial Audit can edit or remove this page at any time.

Questions about Financial Audit

How much does Financial Audit charge for a podcast sponsorship?

Based on estimated downloads of 50,000 to 80,000 per episode, a host-read mid-roll rate is roughly $900 to $2,000 per episode. Final pricing depends on placement and terms agreed with the show.

What is Financial Audit about?

Financial Audit is a personal finance podcast hosted by Caleb Hammer that covers budgeting, debt and money conflicts, often through relationship-centered stories and reveals.

How do I contact Financial Audit about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. Business inquiries are listed in the show description.

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