Starbooked

First Draft

Hosted by Mel Kiper Jr., Field Yates, Mike Greenberg

First Draft, produced by ESPN Radio, features NFL draft analysts Mel Kiper Jr. and Field Yates with host Mike Greenberg. The show covers draft prospects, team needs and weekly NFL recaps. With 200 episodes and a cadence of about every 5.5 days, episodes run around 44 minutes. Estimated downloads per episode are 20,000 to 80,000 (estimated), with a rate of $360 to $2,000 per host-read mid-roll ad.

Why brands sponsor First Draft

Reach engaged NFL fans during draft season with ESPN-produced analysis

  • Apple Podcasts shows 1,476 ratings with a 4.3 average, indicating an engaged listener base.
  • Episodes run around 44 minutes on a cadence of roughly every 5.5 days, with 200 episodes in the archive.
  • Co-hosts Mel Kiper Jr. and Field Yates are NFL draft analysts, and the show runs year-round.
Best forsports apparelfantasy and betting-adjacent servicessports media brand awareness
Watch forSponsor inventory is not shown in the feed, and audience figures are estimates from ratings.

Brand fit report

Content

Topics, IAB taxonomy
Sports100%
Formats
co-hosted banter, analyst breakdown, weekly recap
Tone
energetic, analytical
Language
English
Production
Studio production
Typical length
35 to 50 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple Podcasts shows 1,476 ratings, mapped to the 1,000 to 5,000 band, with ESPN Radio on Megaphone, 200 episodes and high Podcast Index popularity supporting the range.
Audience asks aboutWhich prospects are rising or falling for the 2027 NFL draftWhat each team needs in the draftHow the week's NFL games affect draft positions
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
25%women
75%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
ESPN Radio
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is produced by ESPN Radio and no funding links are listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover draft prospects, mock drafts and game recaps with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 6 days.

ESPN NFL draft experts Mel Kiper Jr. and Field Yates break down all the top prospects and all 32 teams' needs throughout the year with host Mike Greenberg. They’ll answer who’s up, who’s down and whose pick could swing a franchise – because draft season never ends.
First Draft's own show description from the podcast feed

Do you make First Draft? Claim or remove this page.

About First Draft

First Draft is an NFL podcast produced by ESPN Radio and hosted by Mike Greenberg, with NFL draft experts Mel Kiper Jr. and Field Yates. The show covers top draft prospects, the needs of all 32 teams and weekly NFL recaps, according to the feed and the show description.

The show has 200 episodes in its feed, published about every 5.5 days, with a median episode length of roughly 44 minutes. Apple Podcasts lists 1,476 ratings with a 4.3 average, which suggests an established audience. Listeners are likely NFL and draft-focused fans; these audience figures are estimates, not published download numbers.

No sponsors are named in the feed. Per the estimated audience, a host-read mid-roll ad would cost about $360 to $2,000 per episode, suited to sports brands and sports-adjacent services seeking to reach draft-season fans. Sources: the show's RSS feed and Apple Podcasts listing.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. First Draft can edit or remove this page at any time.

Questions about First Draft

How much does First Draft charge for a podcast sponsorship?

Estimated rates are about $360 to $2,000 per host-read mid-roll ad, based on an estimated 20,000 to 80,000 downloads per episode. Final pricing depends on the show's rate card.

What is First Draft about?

First Draft is an ESPN Radio NFL podcast with draft analysts Mel Kiper Jr. and Field Yates, covering draft prospects, team needs and weekly NFL recaps.

How do I contact First Draft about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

Similar creators

Podcast and other creators in nfl, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
nflgreen bay packers15k–$90–620100
fantasy footballsports50k–$360–2000100
daily fantasy sportsfantasy football15k–$90–620100
The GM Shufflepodcast · US
nflsports betting50k–$360–2000100
nflsan francisco 49ers35k–$360–125098
nflwashington commanders50k–$360–200096