Starbooked

FITSNews (@fitstube), a South Carolina news channel based in the US, publishes long-form political, crime and court coverage. It has about 78,000 subscribers and a median of roughly 11,800 views per video, with around 50 uploads a year. Sponsored integrations are estimated at $300 to $1,100 per video.

Why brands book FITSNews

Engaged South Carolina news audience with a 1.7% engagement rate

  • Median of about 11,800 views per video across 30 recent uploads, with peaks near 390,000 on major stories
  • Roughly 50 uploads in the last 365 days, so weekly placements are easy to schedule
  • Estimated integration of $300 to $1,100 per video, about $25 to $35 CPM on median views
Best forregional brand awarenesslocal servicescivic and nonprofit campaigns
Watch forPolitical and crime content is heavy, so most mainstream brands will need strict category exclusions.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Crime and Law25%
Education5%
Formats
weekly news recap, live hearing coverage, long-form interview
Tone
serious, investigative
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
20 to 60 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment45/100
Positive share of 50 comments
Engagement1.7%
Likes and comments per view on recent videos
Audience asks aboutWhat is the latest on the Alex Murdaugh retrial?What happened at the court hearing this week?Who is running in the South Carolina Senate race?
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
45%women
55%men
Countries
🇺🇸 United States95%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos, though the channel description links to support options.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugsmedium
Violencemedium
Politicshigh

Coverage of the Murdaugh double murder retrial and the Chuck Wright Tapes ("Sheriff Chuck Wright Lies to FBI, SLED Over Credit Card Spending") involves violent crime and drug references.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube78k12k32

Benchmark score: 64 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers19 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform16 / 20

Recent videos

▶Judge SCOLDS Murdaugh Attorneys Amid DNA & Drug Bombshell | · 12k views▶🔴WATCH LIVE: Alex Murdaugh Pretrial Hearing · 29k views▶Ross Vilardi Bond Hearing & Post-Hearing Press Conference | · 851 views

Last three uploads, latest today.

Since 2007, FITSNews.com has served as South Carolina's independent, unapologetic source for breaking news on politics, crime and corruption. Got a tip? Email: tipline@fitsnews.com
FITSNews's own profile description on YouTube

Are you FITSNews? Claim or remove this profile.

About FITSNews

FITSNews (@fitstube) is a South Carolina news channel that publishes long-form coverage of state politics, crime, courts and corruption. Its videos include weekly news recaps, live hearing coverage and interview series, usually running 20 to 60 minutes. Most uploads appear several times a month, and the channel has around 78,000 subscribers.

The audience is estimated to be older and skewed toward adults 35 and over, based in the United States, with a strong interest in South Carolina public affairs. Recent videos on the Murdaugh retrial drew between 11,000 and 390,000 views, while typical uploads sit near 11,800 views. These demographics are estimates, not platform-reported figures.

Brands seeking regional reach among engaged civic readers can book a sponsored integration with an estimated rate of $300 to $1,100 per video. That works out to roughly $25 to $35 CPM, compared with $10 to $30 CPM for typical paid ads, so it suits brands comfortable with political and crime-adjacent content.

Written from FITSNews's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FITSNews can edit or remove this page at any time.

Questions about FITSNews

How much does FITSNews charge for a sponsored video?

The estimated rate is $300 to $1,100 per sponsored video, based on a median of about 11,800 views per video and a CPM of $25 to $35. This is an estimate derived from channel metrics, not a published rate card. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does FITSNews post about on YouTube?

FITSNews posts long-form news coverage focused on South Carolina politics, crime, courts and investigations. Recent uploads include Murdaugh retrial hearings, the Chuck Wright Tapes series, and interviews with state candidates.

How do I contact FITSNews for a brand deal?

The channel lists a tipline email in its description, but that address is for news tips, not sponsorships. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

Similar creators

YouTube and other creators in south carolina news, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
ARD team.recherche@team.recherche · DE
investigative journalismgerman politics91k105k$2100–367098
CIPER Chile@ciper_chile · CL
investigative journalismchilean politics25k16k$310–55085
LIGHTHOUSETV@lighthousetvnl · NL
dutch current affairsgeopolitics79k19k$390–68076
SRF Impact@srfimpact · CH
swiss documentariesinvestigative journalism79k5.5k$150–25055
Nicolas BOUVIER@nicolasbouvierperso · FR
french interviewsalternative health89k4.8k$150–25054
Центр журналістських розслідувань@investigator_org_ua · UA
investigative journalismcrimea news15k2.4k$150–25052