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故事FM is a Chinese-language narrative podcast hosted by 寇爱哲, produced by 北京声音故事文化传媒有限公司. It airs first-person true stories recorded with the people who lived them, with 995 episodes since July 2017 and a weekly-to-biweekly cadence. Typical episodes run 30 to 45 minutes. Estimated 5,000 to 25,000 downloads per episode (estimated). Rate range roughly $90 to $620 per episode. Distinctive detail: a multi-part series on the Berlin Wall and the Stasi.

Why brands sponsor 故事FM

Long-running Chinese narrative podcast with a loyal, story-driven listenership

  • 995 episodes since 2017 with a steady weekly cadence
  • Apple Podcasts rating of 4.6 from 948 ratings
  • Feature-length, high-production stories of 35 to 50 minutes
Best forbrand storytellinglifestyle and personal finance productsawareness campaigns
Watch forDownload estimates are inferred from ratings, not published data; confirm with the show before booking.

Brand fit report

Content

Topics, IAB taxonomy
Society45%
Personal Finance10%
Travel5%
Books and Literature5%
Health and Fitness5%
Careers10%
Relationships10%
Arts and Entertainment10%
Formats
narrative, interview, documentary series
Tone
reflective, intimate
Language
Chinese
Production
Studio production
Typical length
35 to 50 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 948 Apple ratings (band 200 to 1,000 plus one band shift for mature show), 995 episodes, weekly cadence, high production, multiple platforms, Podcast Index popularity 9.
Audience asks aboutHow were these personal stories gathered and verified?What happened to the people featured after their episode?How do I submit my own story to the show?
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
55%women
45%men
Countries
China90%
Taiwan5%
Other5%
LanguagesChinese 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

The website lists a business cooperation page and the description gives a cooperation email, but no sponsor mentions appear in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Family friendly
Episode titles cover prison, espionage and the Stasi, and the Berlin Wall series is historical; no explicit flag is set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 96 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence47 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 4 days.

欢迎收听故事FM 。在这里,我们用你的声音,讲述你的故事。合作邮箱:bd@storyfm.cn
故事FM's own show description from the podcast feed

Do you make 故事FM? Claim or remove this page.

About 故事FM

故事FM is a Chinese-language narrative podcast produced by 北京声音故事文化传媒有限公司 and hosted by 寇爱哲, who according to the show's website has more than ten years of experience at major media outlets. Each episode records first-person accounts from people who lived them, edited to film-grade sound standards, with features ranging from social history to personal life stories.

The show has published 995 episodes since July 2017, with a recent cadence of roughly one episode every 3.8 days and typical episodes of 35 to 50 minutes. Apple Podcasts lists a 4.6 average rating from 948 ratings. Listener numbers are not published; based on ratings and platform spread, the audience is estimated at 5,000 to 25,000 downloads per episode, and the listeners are estimated to be mostly Chinese-speaking adults in mainland China.

No sponsors were visible in the recent feed. The show lists a business cooperation page. At an estimated $90 to $620 per host-read mid-roll, the show suits brands that want long-form storytelling and lifestyle or finance products. Source: the show's RSS feed, its website, and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. 故事FM can edit or remove this page at any time.

Questions about 故事FM

How much does 故事FM charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at roughly $90 to $620 per episode. Final pricing depends on the show's own quote.

What is 故事FM about?

故事FM is a Chinese-language narrative podcast in which people share first-person true stories, from social history and espionage to everyday life, edited to high production standards.

How do I contact 故事FM about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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