Starbooked

FoodLoaf (@foodloaf), run by Benjamin Darius Bothe from Greven, Germany, reviews supermarket snacks, fast food launches and food gadgets on a channel with about 39,800 subscribers and roughly 9,900 median views per video. Uploads arrive about once a week, and sponsored integrations are estimated at $300 to $350 per video.

Why brands book FoodLoaf

German supermarket launches reviewed for an engaged audience of about 40,000

  • Median views of roughly 9,900 per long-form video across 30 recent uploads.
  • Uploads about 42 times in 90 days, so new product reviews land on a steady schedule.
  • Estimated sponsorship rate of $300 to $350 per video, about $30 to $35 CPM, versus $10 to $30 for paid ads.
Best fornew food product launches in Germanysnack and confectionery trials
Watch forNo sponsored videos yet, so brand-deal performance and disclosure practice are unproven.

Brand fit report

Content

Topics, IAB taxonomy
Food80%
Lifestyle (sociology)20%
Formats
product taste tests, unboxing and product reviews, vlogs and travel segments
Tone
candid, playful
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 25 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement3.8%
Likes and comments per view on recent videos
Audience asks aboutIs this new supermarket product worth buying?How does this limited edition compare with the original?Which budget snacks are actually good value?
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
45%women
55%men
Countries
🇩🇪 Germany90%
🇦🇹 Austria5%
🇨🇭 Switzerland5%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel metadata flags affiliate activity but no sponsor names appear in the recent titles or descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover supermarket snacks, desserts, pizzas and a Red Bull winter edition with no mature or controversial content flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube40k9.9k42

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers31 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform8 / 20

Recent videos

Last three uploads, latest 1 days ago.

Aloha zusammen und herzlich Willkommen und meinem Foodblog. Doch es ist mehr als das! Es gibt z.B. Eis- Süßigkeitentests, Supermarkt -Lebensmittel oder auch mal das neueste von McDonald's & Co. Es gibt Koch- und Backvideos und auch ein kleiner Anteil an Reiseberichten und VLOGS sind mit dabei. Ich packe Boxen aus die ich bestellt habe oder teste auch mal was kurioses. Es geht um Spaß und authentische Tests! Livestreams gibt's natürlich auch! Ihr findet mich auch im Web auf www.foodloaf.com, Facebook, TikTok und Instagram und Google Maps. Schreibt mir gerne: Darius@foodloaf.com Impressum: Anga
FoodLoaf's own profile description on YouTube

Are you FoodLoaf? Claim or remove this profile.

About FoodLoaf

FoodLoaf is a German food channel run by Benjamin Darius Bothe, based in Greven, Germany. The channel tests supermarket snacks, limited editions, fast food launches and kitchen gadgets, with occasional cooking, baking and travel vlogs. Videos are long-form, typically 8 to 25 minutes, and the creator appears on camera in a casual, candid style.

The channel has about 39,800 subscribers and a 25.6 million lifetime view count. Median views on recent uploads are about 9,900, and the creator uploads roughly once a week. The audience appears to be mostly German-speaking adults aged 25 to 44, though this is an estimate based on channel content rather than verified analytics.

Brands considering sponsored product tests in Germany should expect a rate of about $300 to $350 per video, which works out to roughly $30 to $35 CPM against $10 to $30 for typical paid ads. It suits food and snack brands with new products to introduce.

Written from FoodLoaf's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FoodLoaf can edit or remove this page at any time.

Questions about FoodLoaf

How much does FoodLoaf charge for a sponsored video?

Based on median views of about 9,900 and a long-form rate of $20 to $35 per 1,000 views, FoodLoaf's estimated sponsored integration is about $200 to $350 per video, rounded to $300 to $350 for a full review. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does FoodLoaf post about on YouTube?

FoodLoaf posts German-language reviews of supermarket products, fast food launches, sweets and snacks, plus occasional cooking, baking and travel vlogs. Most videos are product taste tests with candid commentary, and livestreams are also part of the channel.

How do I contact FoodLoaf for a brand deal?

FoodLoaf's contact details, including a business email listed on the channel, unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so you can send a brief directly from the profile.

Similar creators

YouTube and other creators in german food reviews, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Airfryer Queen Germany - Genuss leicht gemacht@heissluftfritteuse_rezepte · DE
air fryer recipeskitchen gadget reviews42k2.2k$150–25045
Hofbauers@hofbauers_de · DE
german food reviewsfranconian restaurants19k893$150–25016