Starbooked

Hofbauers (@hofbauers_de) is a German food and restaurant reviewer from Memmelsdorf, Bavaria, who posts Franconian restaurant and producer features. The channel has about 18,700 subscribers, 224 videos and a median of 893 views per video, uploading roughly every two weeks. Estimated rate is $150 to $250 per sponsored video, against a $20 to $35 CPM benchmark.

Why brands book Hofbauers

Trusted Franconian restaurant features for regional food and hospitality brands

  • Median of 893 views per video across 224 uploads, with the recent Franconian features reaching 600 to 1,800 views
  • Consistent upload cadence of 27 videos in the last 365 days
  • Strong regional fit for beverage, flour, meat and hospitality suppliers in Upper Franconia
Best forregional food and beverage brandskitchen and hospitality suppliers
Watch forEngagement is low, so the channel suits regional awareness more than broad national reach.

Brand fit report

Content

Topics, IAB taxonomy
Food80%
Lifestyle (sociology)15%
Television program5%
Formats
restaurant review features, producer and market visits, short portrait segments
Tone
friendly, down-to-earth
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
60 to 110 seconds

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement1.6%
Likes and comments per view on recent videos
Audience asks aboutWhich restaurants in Franconia are worth visitingWhere to find local producers and specialty foodsRecommendations for food and drink in Bamberg and nearby towns
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
50%women
50%men
Countries
🇩🇪 Germany90%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover restaurants, bakeries, gardens and markets with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube19k8936

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days6 / 30
Reach Followers on the main platform4 / 20

Recent videos

▶Hofbauers Gensustipp - Der Wittmanns Keller in Seußling · 909 views▶Hofbauers Genusstipp - Hübner Bräu in Steinfeld · 729 views▶Hofbauers Genusstipp - Gasthaus und Hotel Eisfelder in Pfarr · 173 views

Last three uploads, latest 12 days ago.

HOFBAUERS® 🤝 Empfehlungen aus der Gastronomie 🍴 Foodblogger • Showkoch • Catering 🔥 Leberkas Manufaktur Angaben gemäß § 5 TMG: HOFBAUERS® WELT mit den Marken Hofbauers® Spotlight & Hofbauers® Genusswelt Betreiber: Jörg Hofbauer Schlesienstraße 85 96117 Memmelsdorf / Lichteneiche Deutschland Kontakt: Telefon: +49 951 - 40 888 295 E-Mail: der@foodreporter.de Verantwortlich für den Inhalt nach § 55 Abs. 2 RStV: Jörg Hofbauer Schlesienstraße 85 96117 Memmelsdorf / Lichteneiche Markenrecht: HOFBAUERS® WELT, Hofbauers® Spotlight und Hofbauers® Genusswelt sind eingetragene Marken.
Hofbauers's own profile description on YouTube

Are you Hofbauers? Claim or remove this profile.

About Hofbauers

Hofbauers is a German channel run by Jörg Hofbauer, a food reporter based near Bamberg in Upper Franconia, according to the channel description. The channel features restaurants, producers, bakeries and markets in Franconia, mostly in short segments of about one to two minutes. Uploads arrive roughly every two weeks, and recent videos have median views of around 893.

Audience estimates suggest a German-speaking viewership centred on Bavaria, skewing toward adults over 35. These figures are modelled, not measured, and should be checked against the creator's own analytics before any booking decision.

Brands in regional food, beverages and hospitality are the best fit. The estimated rate is $150 to $250 per sponsored video, which compares with a $20 to $35 CPM for this long-form work and a typical $10 to $30 CPM for paid ads.

Written from Hofbauers's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Hofbauers can edit or remove this page at any time.

Questions about Hofbauers

How much does Hofbauers charge for a sponsored video?

Based on recent median views of about 893 and the standard rate rule, Hofbauers is estimated at $150 to $250 per sponsored video. Actual pricing depends on format and usage rights and should be confirmed directly with the creator.

What does Hofbauers post about on YouTube?

Hofbauers posts short features about restaurants, bakeries, producers and markets in Franconia and Bamberg. Most videos are around one to two minutes and are presented on camera by the host.

How do I contact Hofbauers for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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