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Friendly Mr. Z Whisky & Tastings

@friendlymrz_whiskytainment · DE · DE

Friendly Mr. Z Whisky & Tastings (@friendlymrz_whiskytainment), a German whisky channel from Germany, posts short tastings, blind comparisons and longer reviews. It has about 17,500 subscribers and median views near 1,000. Uploads run around 50 videos per quarter, and sponsored rates sit at $150 to $250 for Shorts-heavy integrations.

Why brands book Friendly

German whisky tastings with a loyal, comment-active audience of enthusiasts

  • About 17,500 subscribers and a median of roughly 1,000 views per video
  • Around 50 uploads in the last 90 days, so sponsored slots recur often
  • Sponsored rate of $150 to $250 per video, well under typical paid CPM ranges
Best forspirits and whisky brandsbottle-sharing and tasting services
Watch forMedian views are modest and Shorts dominate, so reach per video is limited.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink85%
Hobbies & Interests15%
Formats
short-form tasting clips, long-form whisky reviews, live tasting streams
Tone
candid, playful
Language
German
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 10 to 15 minutes for reviews

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.3%
Likes and comments per view on recent videos
Audience asks aboutwhich whiskies are worth buyinghow a bottle tastes compared to pricier optionswhether discounter whiskies are good value
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
20%women
80%men
Countries
🇩🇪 Germany85%
🇦🇹 Austria5%
🇨🇭 Switzerland5%
LanguagesGerman 90%English 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
whisky, spirits retail
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel description links a bottle-sharing service, and the metrics flag affiliate use.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugsmedium
Violencelow
Politicslow

Alcohol tasting content is central throughout; the 'Alles VERBRANNT' and 'Hotte Note' Shorts are low-risk but the subject is alcohol.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube18k1k50

Benchmark score: 41 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest today.

🥃 Willkommen bei Friendly Mr. Z – Whisky & Tastings! Dieser Kanal lebt von einer Sache: Gemeinsam Whisky entdecken. Ob klassisches Tasting, Blindverkostung oder Discounter-Vergleich – hier geht’s um ehrliche Meinung, echte Reaktionen und die geilste Whisky-Community. Seit dem ersten Video begleiten mich Menschen, die mitkommentieren, mitlachen und mitgestalten. Ihr gebt mir Feedback, Tasting-Wünsche, Ideen – und ich setze um, was machbar ist. 💬 Du willst nicht nur zusehen, sondern Teil davon sein? Dann bist du hier richtig. 📅 Wöchentlich neue Videos, Livestreams & Shorts. Whiskytainment ohn
Friendly Mr. Z Whisky & Tastings's own profile description on YouTube

Are you Friendly Mr. Z Whisky & Tastings? Claim or remove this profile.

About Friendly Mr. Z Whisky & Tastings

Friendly Mr. Z Whisky & Tastings is a German-language YouTube channel run by the creator behind @friendlymrz_whiskytainment. The channel posts short tasting clips, blind comparisons, discounter whisky tests and longer reviews of single malts and other spirits, with a mix of Shorts and videos of about 10 to 15 minutes.

Audience figures are estimates. Viewers appear to be mostly German-speaking adults, likely aged 25 to 44 and predominantly male, who follow whisky closely and comment on tastings. The channel has about 17,500 subscribers and a median of roughly 1,000 views per video, with a few long-form reviews reaching several thousand.

A sponsored integration is estimated at $150 to $250 per video, based on the channel's Shorts-heavy median views. That is about $4 to $8 per 1,000 median views, compared with a typical paid ad CPM of $10 to $30. Spirits brands and tasting services seeking an engaged German enthusiast audience should consider booking.

Written from Friendly Mr. Z Whisky & Tastings's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Friendly Mr. Z Whisky & Tastings can edit or remove this page at any time.

Questions about Friendly

How much does Friendly Mr. Z Whisky & Tastings charge for a sponsored video?

The estimated rate is $150 to $250 per video. This is based on a median of about 1,000 views and a Shorts-heavy catalogue, which prices integrations at $4 to $8 per 1,000 median views. Final pricing depends on format and deliverables.

What does Friendly Mr. Z Whisky & Tastings post about on YouTube?

The channel covers whisky tastings, blind tastings, discounter whisky comparisons, single malt reviews and occasional live streams. Most content is in German, and the creator often reviews bottles from distilleries such as Tamdhu, Bowmore and Dalmore.

How do I contact Friendly Mr. Z Whisky & Tastings for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability.

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