Starbooked

Gary and Shannon

Hosted by Gary Hoffmann, Shannon Farren

Gary and Shannon, hosted by Gary Hoffmann and Shannon Farren, is a weekday news and talk show from KFI AM 640 and iHeartRadio covering current events, sports and lighter topics. The feed lists about 1,000 episodes with daily updates, typically around 28 to 30 minutes long. Estimated downloads are 20,000 to 80,000 per episode, with an estimated rate of $360 to $2,000 per episode for a host-read mid-roll.

Why brands sponsor Gary and Shannon

Daily Los Angeles news talk with a large, loyal weekday audience

  • About 1,000 episodes with daily updates show a long-running, consistent format.
  • Apple Podcasts shows 305 ratings averaging 4.1 stars, a sign of an engaged listener base.
  • Episodes run about 28 to 30 minutes, leaving room for host-read mid-roll integrations.
Best forlocal Southern California servicessports and fan merchandisebrand awareness campaigns
Watch forPolitical and crime coverage is frequent, so brands need a strict suitability review before booking.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics45%
Sports25%
Society20%
Entertainment10%
Formats
co-hosted banter, news roundup, listener call-ins
Tone
irreverent, fast-paced
Language
English
Production
Studio production
Typical length
27 to 32 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment55/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: 305 Apple ratings points to the 200 to 1,000 band shifted up for the feed's large network backing and daily updates, with a Podcast Index popularity of 9 and iHeartRadio distribution.
Audience asks aboutWhat is happening in Los Angeles and Southern California todayWhat is the latest on the Dodgers and other local sportsWhat is the story behind the day's trending news
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
45%women
55%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
iHeartRadioKFI AM 640
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencemedium
Politicshigh

Explicit flag is set in the feed, and titles such as 'NAKED EXCUSES' and 'GUILFOYLE FALLOUT' cover political and crime news.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago.

Gary Hoffmann and Shannon Farren. Covering what you need to know (and even some stuff you didn't) weekdays 9am-12pm
Gary and Shannon's own show description from the podcast feed

Do you make Gary and Shannon? Claim or remove this page.

About Gary and Shannon

Gary and Shannon is a weekday news and talk podcast produced by KFI AM 640 and distributed through iHeartRadio. Hosts Gary Hoffmann and Shannon Farren cover current events, Los Angeles local news, sports and lighter stories, according to the feed and the show's iHeartRadio page. The feed lists about 1,000 episodes with daily updates, and recent episodes run roughly 27 to 32 minutes.

The Apple Podcasts listing shows 305 ratings with an average of 4.1 out of 5. Listener numbers are not published. Based on the rating count and feed signals, downloads are estimated at 20,000 to 80,000 per episode, and listeners are likely to be adults with a skew toward 35 and older.

No sponsors were seen in the feed. A host-read mid-roll is estimated at $360 to $2,000 per episode, which suits local advertisers, sports brands and national campaigns targeting Southern California. Brands should review the show's political and crime content before booking.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Gary and Shannon can edit or remove this page at any time.

Questions about Gary and Shannon

How much does Gary and Shannon charge for a podcast sponsorship?

Estimated host-read mid-roll rates are about $360 to $2,000 per episode, based on estimated downloads of 20,000 to 80,000 per episode. Exact pricing is not published, so contact the show for a quote.

What is Gary and Shannon about?

Gary and Shannon is a weekday news and talk show from KFI AM 640 covering current events, Los Angeles local news, sports and lighter stories, hosted by Gary Hoffmann and Shannon Farren.

How do I contact Gary and Shannon about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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