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The Tara Show

Podcast · www.audacy.com/podcast/all · US · EN
Hosted by Tara

The Tara Show, presented by Tara on News/Talk 989 WORD in the Upstate of South Carolina, covers local and national news, politics and current affairs in a weekday morning talk format. The feed lists 500 episodes with updates on most weekdays and episodes running roughly 25 minutes in the feed. Estimated downloads per episode are 5,000 to 25,000, with a suggested rate of $90 to $625 per episode.

Why brands sponsor The Tara Show

Reach a loyal morning news audience across the South Carolina Upstate

  • Daily weekday broadcast tied to News/Talk 989 WORD and a listener base the show calls Tara-ists
  • Award-winning host with a long record of investigative journalism and local credibility
  • Feed of 500 episodes with a Apple Podcasts rating of 4.6 from 192 ratings
Best forlocal service businessesregional retail and auto dealers
Watch forPolitical content is central, so brands wanting neutral or family-friendly placement should review episodes first.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics85%
Health and Fitness5%
Society10%
Formats
co-hosted banter, news segment, interview
Tone
opinionated, conversational
Language
English
Production
Clean, edited audio
Typical length
25 to 30 minutes per segment, 60 to 110 minutes for full show

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment55/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple ratings count of 192 (band 5,000 to 25,000), 500 episodes, daily updates, broadcast radio affiliation, and a Podcast Index popularity of 4.
Audience asks aboutWhat political news is breaking this weekHow are midterm races shaping upWhat is the latest on local and federal crime stories
Age
8%18-24
17%25-34
22%35-44
53%45+
Gender
50%women
50%men
Countries
🇺🇸 United States95%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Audacy
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by Audacy and no funding links are listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicshigh

Episode titles cover federal raids, school shootings and crime reporting, and political commentary is central to the show, so political suitability is flagged as high.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago.

Tara presides over the Upstate's #1 all news/talk morning show every weekday on News/Talk 989 WORD.Tara's faithful listeners are affectionately known as "Tara-ists" because of their passion and participation in the show. Tara was named 2021 Best News Talk Show and Best overall Personality, AGAIN, by the South Carolina Broadcasters Association! Tara took home the same honors in 2018 and was also…
The Tara Show's own show description from the podcast feed

Do you make The Tara Show? Claim or remove this page.

About The Tara Show

The Tara Show is a weekday morning news and talk program hosted by Tara on News/Talk 989 WORD in the Upstate of South Carolina, as described in the show's feed. The host is presented on the feed description as a mom, wife and talk radio personality who has won multiple state and national journalism awards, including the Green Eyeshade Award for column writing. The feed lists 500 episodes with updates on most weekdays, and episodes typically run around 25 minutes.

The show's Apple Podcasts listing shows a 4.6 average rating from 192 ratings, with 564 episodes total and daily updates. Listeners are estimated, not measured, at 5,000 to 25,000 downloads per episode, skewing toward older adults and a mostly local audience. No sponsors appear in the feed, and the show is published by Audacy.

Brands seeking a host-read mid-roll should expect an estimated $90 to $625 per episode, based on a rate of $18 to $25 per 1,000 estimated downloads. Local businesses and regional advertisers are the most natural fit for this audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Tara Show can edit or remove this page at any time.

Questions about The Tara Show

How much does The Tara Show charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at $90 to $625 per episode. Final pricing depends on the show's current terms and the placement requested.

What is The Tara Show about?

The Tara Show is a weekday morning news and talk program on News/Talk 989 WORD in South Carolina, covering local and national news, politics and current affairs. It is hosted by Tara.

How do I contact The Tara Show about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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