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grizzlychannel

@grizzlychannel1996 · RU · RU

GRIZZLY (@grizzlychannel1996) is a Russian backpack and bag brand's YouTube channel based in Russia, publishing short-form videos about its backpacks, school bags and luggage. The channel has about 47,400 subscribers and a median of roughly 24,700 views per video, with around 32 uploads in the last 90 days. Sponsored integrations would be priced at $4 to $8 per 1,000 median views, or about $100 to $200 per video, with a minimum of $150 to $250.

Why brands book grizzlychannel

Russian backpack brand channel with 47K subscribers and steady school-season reach

  • Median of about 24,700 views per video across 32 uploads in the last 90 days
  • Recent peaks reached 458,918 and 931,212 views on single Shorts
  • Sponsored rate of roughly $100 to $200 per video at $4 to $8 per 1,000 median views
Best forback-to-school campaignsbag and backpack product launchesawareness in Russian-speaking markets
Watch forChannel is run by an existing brand, so a paid integration may compete with its own product content.

Brand fit report

Content

Topics, IAB taxonomy
Fashion60%
Entertainment40%
Formats
vertical short skits, audience question prompts, product showcase clips
Tone
playful, upbeat
Language
Russian
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 50 comments
Engagement2.1%
Likes and comments per view on recent videos
Audience asks aboutwhich backpack suits schoolwhat fits inside the backpackwhere to buy the new collection
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
50%women
50%men
Countries
Russia90%
LanguagesRussian 97%Other 3%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
backpacks, bags, luggage
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Short skits such as 'Какая самая лучшая отмазка для школы?' involve school-themed humor with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube47k25k32

Benchmark score: 89 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest today.

GRIZZLY — яркий российский бренд рюкзаков и сумок, основанный в 1996 году. Более тысячи моделей на все случаи жизни и для всех возрастов мы разрабатываем ежегодно. В разные годы к созданию коллекций привлекались ведущие дизайнеры, формируя индивидуальное лицо GRIZZLY. Интерес к деталям, инновационные технологии, идеальное сочетание «цена-качество», высокие стандарты производства, тестирование материалов — это GRIZZLY. От школьного ранца до делового портфеля, от поясной сумки до чемодана — для стильных, весёлых, активных, сильных, целеустремленных и таких разных нас. Телефон интернет-маг
grizzlychannel's own profile description on YouTube

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About grizzlychannel

GRIZZLY is a Russian backpack and bag brand, and its YouTube channel publishes a high volume of vertical short videos in Russian. Most clips are playful skits, audience question prompts and product showcases, typically under 60 seconds, with about 32 uploads in the last 90 days. The channel reports roughly 47,400 subscribers and a median of about 24,700 views per video. Its audience appears to be Russian-speaking adults and parents shopping for school and everyday bags; these figures are estimates from channel data, not verified demographics.

The channel does not show any sponsored content in its recent uploads, so there is no visible track record of third-party brand deals. Based on the $4 to $8 per 1,000 median views rule for Shorts-heavy channels, a sponsored integration would be about $100 to $200 per video, with a floor of $150 to $250. That works out to a CPM of $4 to $8 per 1,000 views, compared with $10 to $30 for typical paid ads, so it may suit brands seeking low-cost reach.

This channel suits Russian-market brands in school supplies, bags, apparel or travel gear looking for affordable short-form exposure. Brands outside that market or those needing long-form reviews should look elsewhere.

Written from grizzlychannel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. grizzlychannel can edit or remove this page at any time.

Questions about grizzlychannel

How much does GRIZZLY charge for a sponsored video?

Based on the median of about 24,700 views and the Shorts rate of $4 to $8 per 1,000 views, a sponsored video would be roughly $100 to $200, with a minimum of $150 to $250. Exact pricing should be confirmed directly with the channel.

What does GRIZZLY post about on YouTube?

GRIZZLY posts short Russian-language videos about its backpacks and bags, often as playful skits or audience question prompts. Most clips run under 60 seconds and promote school and everyday carry products.

How do I contact GRIZZLY for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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