Starbooked

GROUNDCONTROL (@groundcontrolth) is an art-driven agency and publisher based in Thailand that makes Thai-language video essays on art, culture and pop culture. The channel has about 26,900 subscribers, 297 videos and a median of roughly 8,700 views per video, uploading around 50 videos a year. Sponsored integrations are estimated at $150 to $1,500 per video, and its regular series ART DECODE stands out.

Why brands book GROUNDCONTROL

Thai art-history explainers with steady, engaged viewers

  • Median of about 8,700 views per long-form video across 297 uploads
  • ART DECODE and GC EXPLAIN series run roughly weekly, around 50 uploads in the past year
  • Viewers like and comment at a 2.2% like rate and 0.12% comment rate, with a top video at 40,000 views
Best forbooks and publishing launchesdesign, furniture and home-decor brandscultural and museum campaigns
Watch forMedian views are modest and sponsor history is absent, so expect a first-time integration to be a test.

Brand fit report

Content

Topics, IAB taxonomy
Arts & Entertainment55%
Books & Literature15%
Style & Fashion10%
Hobbies & Interests10%
Education10%
Formats
long-form video essay, voiceover explainer with motion graphics, short clip teaser
Tone
analytical, approachable
Language
Thai
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
8 to 12 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement2.3%
Likes and comments per view on recent videos
Audience asks aboutwhat a specific art movement or term meanshow a film, anime or album connects to art historyhow a design style such as Mid-Century Modern developed
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
55%women
45%men
Countries
Thailand90%
Other10%
LanguagesThai 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel description lists a sales email for advertising inquiries.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover art theory, Disney folklore and fashion without flagged content; the Abject Art video discusses blood and bodily matter in an art-historical context.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube27k8.7k23

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers40 / 50
Activity Uploads in the last 90 days23 / 30
Reach Followers on the main platform5 / 20

Recent videos

▶ความหมายของ Post-humanism เมื่อมนุษย์ไม่ได้เป็นศูนย์กลาง · 725 views▶ด้านมืด Disney วิเคราะห์อนิเมชันในตำนาน 4 เรื่องในมุมจิตวิทย · 40k views▶[LONG PLAY] 10 คำศัพท์ศิลปะน่ารู้! ปูพื้นฐาน Art Terms ฟังยา · 15k views

Last three uploads, latest 3 days ago.

ART DRIVEN AGENCY & PUBLISHER เชื่อมโยงโลกศิลปะและวัฒนธรรมสู่ชีวิตประจำวัน ผลักดันให้ศิลปะเป็นแรงบันดาลใจและพลังขับเคลื่อนชีวิตของทุกคนในสังคม ติดต่อโฆษณา : sale@groundcontrolth.com
GROUNDCONTROL's own profile description on YouTube

Are you GROUNDCONTROL? Claim or remove this profile.

About GROUNDCONTROL

GROUNDCONTROL is a Thai art-driven agency and publisher whose YouTube channel explains art history, design, literature and pop culture in Thai. Its long-form video essays, typically 8 to 12 minutes, sit alongside an ART DECODE series and a GC EXPLAIN series that break down terms like Avant-garde, Posthumanism and Mid-Century Modern. Content comes from the channel's own description and recent uploads.

The channel has about 26,900 subscribers and a median of roughly 8,700 views per video, with a top video above 40,000 views. The audience appears to be mostly Thai-speaking adults aged 18 to 34, based on content and language, and these demographic figures are estimates rather than platform data.

Brands in design, publishing and cultural institutions may find the audience well suited to explanatory content. Estimated rates run about $150 to $1,500 per video, which is roughly $20 to $35 CPM against median views, compared with typical paid-ad CPMs of $10 to $30.

Written from GROUNDCONTROL's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. GROUNDCONTROL can edit or remove this page at any time.

Questions about GROUNDCONTROL

How much does GROUNDCONTROL charge for a sponsored video?

Based on a median of about 8,700 views and the $20 to $35 per 1,000 views rate for long-form content, a sponsored integration is estimated at roughly $150 to $1,500 per video. Confirm current pricing with the channel directly.

What does GROUNDCONTROL post about on YouTube?

GROUNDCONTROL posts Thai-language video essays on art history, design, literature and pop culture. Recent series include ART DECODE, which analyzes films and albums through an art lens, and GC EXPLAIN, which defines art terms and movements.

How do I contact GROUNDCONTROL for a brand deal?

The channel lists sale@groundcontrolth.com for advertising inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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