Starbooked

Hardware Unknown

@hardwareunknown · US · EN

Hardware Unknown (@hardwareunknown) is a United States maker channel covering electronics, woodwork and 3D printing builds, from air cannons to smart cornhole boards. The channel has about 20,600 subscribers and a median of roughly 10,400 views per video, with uploads paused since 2021. Sponsored integrations are quoted at $200 to $350 per long-form video.

Why brands book Hardware

Hands-on maker channel with a loyal, build-minded audience

  • Median of about 10,400 views per video across 13 uploads
  • Top video drew 652,860 views, showing breakout reach
  • Long builds of 8 to 12 minutes suit detailed product demos
Best forelectronics componentshobby toolsPCB prototyping services
Watch forNo uploads in over 1,700 days, so the channel is currently inactive.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests45%
Technology & Computing40%
Home & Garden15%
Formats
step-by-step build tutorial, project showcase, product review
Tone
curious, playful
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 12 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement3.4%
Likes and comments per view on recent videos
Audience asks abouthow to build the project step by stepwhich parts and tools are neededwhether beginners can make it
Age
25%18-24
35%25-34
25%35-44
15%45+
Gender
25%women
75%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

8%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
electronics manufacturing services, electronics components
Affiliate links
Yes

The 'How to Make a Circuit Board (Beginner's Guide)' description links a PCB manufacturer offer, and the channel discloses Amazon Associate links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is mostly electronics and woodwork builds; 'How to Make a Quad-Barrel Air Cannon' shows projectile-launching devices but no violent content is flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube21k10k0

Benchmark score: 54 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 1792 days ago.

I build things, some useful. Many involve electronics, a bit of woodwork, and 3D printing. I hope to entertain, educate, as well as inspire you to build more yourself. I welcome all feedback, so please... if you did or did not like something, let me know. I'm constantly looking to improve. I'm discovering my video style, so you'll see things change as I refine how I want to present my projects. However I go about it, you'll witness numerous project topics being covered and you'll finish watching with a smile. Join me. ⭐ For sponsorship, commissioned builds, and other commercial inquiries,
Hardware Unknown's own profile description on YouTube

Are you Hardware Unknown? Claim or remove this profile.

About Hardware Unknown

Hardware Unknown is a United States YouTube channel run by a maker who builds electronics, woodwork and 3D printed projects, then shows each step on camera. The channel posts long-form tutorials and project showcases, with a median length of about 9 minutes and a total of 13 videos. Its audience is estimated to be mostly male, English-speaking and concentrated in the United States, based on channel data and content type rather than audience surveys.

Viewers appear to be hobbyists and aspiring builders who want to replicate projects, which suits tool and component brands. The channel has a median of about 10,400 views per video, so its reach is modest but steady for its niche. Sponsored integrations are quoted at $200 to $350 per video, roughly $20 to $35 per 1,000 median views, compared with typical paid ad CPMs of $10 to $30.

This channel suits electronics component makers, PCB services and hobby tool brands seeking detailed product demos. Note that uploads have been paused since 2021, so confirm current activity before booking.

Written from Hardware Unknown's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Hardware Unknown can edit or remove this page at any time.

Questions about Hardware

How much does Hardware Unknown charge for a sponsored video?

Hardware Unknown is quoted at about $200 to $350 per long-form sponsored video, based on a median of roughly 10,400 views at $20 to $35 per 1,000 views. Rates are estimates from channel data and may change. Contact details unlock on Starbooked for $0.80.

What does Hardware Unknown post about on YouTube?

Hardware Unknown posts maker projects covering electronics, woodwork and 3D printing, including Arduino automation, air cannons and beginner circuit board guides. Videos are typically 8 to 12 minutes and include step-by-step build instructions. Uploads have been paused since 2021.

How do I contact Hardware Unknown for a brand deal?

The channel lists business@hardwareunknown.com for sponsorship and commissioned build inquiries. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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