HATOPIA (@hatopia) is a Korean lifestyle YouTube channel with about 87,400 subscribers and a median of roughly 11,300 views per video. The creator posts short-form vertical clips about everyday life, fashion, makeup and travel, at around 50 uploads a year. Sponsored integrations are estimated at $150 to $250 per video.
Short vertical clips with steady engagement for Korean lifestyle and beauty brands
- Median of about 11,300 views per video across the last 30 uploads, with a peak of 72,450.
- Roughly 1.0 shorts share, so sponsored placements fit a short-form feed.
- Like rate near 4.9 percent suggests an engaged audience for a product showcase.
Brand fit report
Content
- Formats
- vertical short vlogs, makeup and styling clips, haul and unboxing clips
- Tone
- playful, cute
- Language
- Korean
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 40 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- stationery and character goods
- Affiliate links
- No
A video titled "요즘 더더욱 안 나가게 되는 이유🥱" carries the #협찬 disclosure tag alongside Sanrio character hashtags.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content found in the recent titles; the channel covers daily life, makeup, and character culture.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 87k | 11k | 16 |
Benchmark score: 50 / 100
Public rule, same for everyone. How it works.
Recent videos
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▶Last three uploads, latest 3 days ago.
집순이의 이것저것,,ᯓ✶ 📮ᐝ : biz@artbeat.kr
About 하토피아 HATOPIA
HATOPIA is a Korean YouTube channel run by a creator who posts short vertical clips about daily life, makeup, styling and travel. The channel has about 87,400 subscribers and uploads roughly 50 videos a year, typically under 40 seconds each. Most clips are simple self-filmed vlogs and product-focused looks.
The audience appears to be mostly Korean women in their late teens to early thirties, though this is an estimate from comments and content style rather than verified data. Commercial posts are rare and disclosed with #협찬 tags, and the creator's website and profession were not available in the dossier.
Sponsored integrations are estimated at $150 to $250 per video, which is around $13 to $22 per 1,000 median views. That sits below typical CPMs for paid ads, which run $10 to $30, so the channel suits brands seeking short-form Korean-language reach at a modest cost.
Written from 하토피아 HATOPIA's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 하토피아 HATOPIA can edit or remove this page at any time.
Questions about 하토피아
How much does 하토피아 HATOPIA charge for a sponsored video?
Based on the channel's median views and short-form format, a sponsored video is estimated at $150 to $250 per video. This is an estimate from public metrics and may differ from the creator's actual rate.
What does 하토피아 HATOPIA post about on YouTube?
The channel posts short vertical vlogs about daily life, makeup and styling looks, fashion, character goods and trips to Japan. Most videos are under 40 seconds and filmed in a casual, personal style.
How do I contact 하토피아 HATOPIA for a brand deal?
A business email is listed on the channel. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.
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