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INSIDE AND OUTSIDE: Nature + Pop Culture News with Jessica Murnane

Podcast · www.baskergardens.com · EN
Hosted by Jessica Murnane

Inside and Outside, hosted by author and horticultural therapy practitioner Jessica Murnane, pairs nature topics with pop culture news and TV talk. The show has 240 episodes released weekly, with a median length of about 45 minutes. Estimated downloads per episode are 5,000 to 25,000 (estimated), a rate of roughly $90 to $625 per host-read mid-roll. Distinctive detail: each episode pairs an outside topic with an inside one.

Why brands sponsor INSIDE AND OUTSIDE: Nature + Pop Culture News with Jessica Murnane

Weekly nature and pop culture show with a loyal 4.9-rated audience

  • 625 Apple Podcasts ratings with a 4.9 average over more than a decade of episodes.
  • Consistent weekly releases of about 45 minutes across 240 episodes.
  • Blends gardening and nature with celebrity and TV talk, reaching lifestyle-minded listeners.
Best forgarden and outdoor product brandswellness and lifestyle brands
Watch forThe feed is flagged explicit and no sponsor history is visible, so audience estimates carry low confidence.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden45%
Society & Culture35%
Pop Culture20%
Formats
interview, co-hosted banter, segmented discussion
Tone
conversational, warm
Language
English
Production
Clean, edited audio
Typical length
40 to 50 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 45%: 625 Apple ratings suggests the 5,000 to 25,000 band, shifted slightly up for a long-running show with a 4.9 average and weekly cadence, tempered by no visible sponsors and a Podcast Index popularity of 5.
Audience asks aboutHow nature and gardening affect wellbeingWhat TV shows and celebrity news are worth watchingHow to reconnect with nature in everyday life
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
70%women
30%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description links only to the show notes page at baskergardens.com.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed is flagged explicit and titles reference adult and sensitive subjects such as 'Empathy For As*holes' and 'Heated Social Media Debates'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 74 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks12 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

I'm your host, Jessica Murnane (author and horticultural therapy practitioner) – who is equally obsessed with the healing power of nature and the healing power of watching TV in bed. And I'm merging those two worlds together on Inside and Outside. Each week, my guest and I first discuss an OUTSIDE thing, like our first nature memory, how gardening can change the brain, and the rise of birding.…
INSIDE AND OUTSIDE: Nature + Pop Culture News with Jessica Murnane's own show description from the podcast feed

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About INSIDE AND OUTSIDE: Nature + Pop Culture News with Jessica Murnane

Inside and Outside is a weekly podcast hosted by author and horticultural therapy practitioner Jessica Murnane. Each episode pairs an outside topic such as gardening, birding or nature science with an inside topic such as binge-worthy TV and pop culture news. According to the feed, the show has released 240 episodes since 2014, with recent episodes running about 45 minutes.

Apple Podcasts lists 625 ratings with a 4.9 average. The show's website, baskergardens.com, hosts full show notes for each episode. Audience figures on this page are estimates, not published data; a reasonable working range is 5,000 to 25,000 downloads per episode, and the audience appears weighted toward women aged 25 to 44 in the United States.

No sponsors are visible in the feed or episode titles. Based on estimated downloads, a host-read mid-roll would be priced around $90 to $625 per episode, suited to garden, outdoor and wellness brands seeking a considered audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. INSIDE AND OUTSIDE: Nature + Pop Culture News with Jessica Murnane can edit or remove this page at any time.

Questions about INSIDE AND OUTSIDE: Nature + Pop Culture News with Jessica Murnane

How much does Inside and Outside charge for a podcast sponsorship?

Estimated host-read mid-roll rates range from about $90 to $625 per episode, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the show's own terms and the placement booked.

What is Inside and Outside about?

Inside and Outside is a weekly podcast that pairs nature and gardening topics with pop culture news and TV discussion. Host Jessica Murnane is an author and horticultural therapy practitioner, and the show has released 240 episodes.

How do I contact Inside and Outside about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked as well.

Similar creators

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naturescience15k–$90–62077
great lakesdocumentary5k–$40–20075
birdwatchingnature5.5k–$50–20074
animalsnature2k–$40–9069
As the Season Turnspodcast · GB
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