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Intentional Leader with Cal Walters

Podcast · www.calwalters.me · EN
Hosted by Cal Walters

Intentional Leader, hosted by Cal Walters, explores self-leadership, personal growth and leading with influence. The show has 141 episodes released roughly every 26 days, typically 50 to 60 minutes long, mostly interviews with leadership authors and military leaders. Estimated 2,000 to 8,000 downloads per episode, a host-read rate of $40 to $200 per episode.

Why brands sponsor Intentional Leader with Cal Walters

A long-running leadership show with interviews from bestselling authors and senior military leaders

  • 141 episodes since June 2019 give a sponsor a steady, long-lived archive.
  • Episodes run around 56 minutes, long enough for a full host-read mid-roll.
  • Apple Podcasts rating of 4.9 from 172 ratings signals an engaged listener base.
Best forleadership training and softwareprofessional development coursesbooks and business media
Watch forDownloads are estimated from rating counts; the audience is niche and the show has no sponsor history.

Brand fit report

Content

Topics, IAB taxonomy
Business60%
Careers25%
Personal Finance0%
Self-Help15%
Formats
interview, solo monologue
Tone
inspirational, practical
Language
English
Production
Clean, edited audio
Typical length
50 to 60 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 60%: 172 Apple ratings (50 to 200 band) on a show with 141 episodes that is over five years old, a mid-tier Libsyn host, and Podcast Index popularity 9.
Audience asks abouthow to build confidence as a leaderhow to handle difficult conversationshow to manage up and give feedback
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
40%women
60%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover leadership, military leaders and personal growth with no flagged content; the description mentions faith and military service in a neutral context.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 23 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence15 / 50
Activity Episodes in the last 90 days, weekly is full marks5 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 44 days ago, a new one about every 26 days.

Let's be honest. The hardest person you will ever have to lead is the person you look at in the mirror everyday. Self-leadership is the most important thing we do as leaders, but it's hard. And it hasn't gotten any easier in a world of smart phone addiction, social media comparison, global pandemics, and information overload (just to name a few obstacles). That's why Intentional Leader exists. We…
Intentional Leader with Cal Walters's own show description from the podcast feed

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About Intentional Leader with Cal Walters

Intentional Leader is a leadership and self-improvement podcast hosted by Cal Walters, a West Point graduate, former Army Ranger, combat veteran and attorney, according to the show's website. The show has released 141 episodes since June 2019, roughly one every 26 days, with a median episode length of about 56 minutes. Episodes are mostly interviews with authors and military leaders on emotional intelligence, feedback, confidence and personal growth.

The show is hosted on Libsyn and rated 4.9 on Apple Podcasts from 172 ratings, according to Apple Podcasts. Listener figures are estimates: roughly 2,000 to 8,000 downloads per episode, mostly US professionals aged 25 to 44 interested in leadership, based on the rating count and show age. No sponsors appear in the feed.

A host-read mid-roll is priced at roughly $40 to $200 per episode on these estimates. The show suits leadership software, professional development courses and business books seeking a focused professional audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Intentional Leader with Cal Walters can edit or remove this page at any time.

Questions about Intentional Leader with Cal Walters

How much does Intentional Leader charge for a podcast sponsorship?

Estimated rates are roughly $40 to $200 per episode for a host-read mid-roll, based on estimated downloads of 2,000 to 8,000 per episode. Exact rates are set by the show.

What is Intentional Leader about?

Intentional Leader covers self-leadership, personal growth and leading with influence. Host Cal Walters interviews authors and military leaders on confidence, feedback and emotional intelligence.

How do I contact Intentional Leader about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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