Starbooked

It's Happening with Snooki & Joey

Hosted by Nicole Polizzi, Joey Camasta

It's Happening with Snooki & Joey, from iHeartPodcasts and The Volume, features reality TV personality Nicole Polizzi and Joey Camasta on celebrity gossip, pop culture and personal stories. It has 400 episodes since 2017, a weekly cadence and a median length near 67 minutes. Estimated downloads are 25,000 to 80,000 per episode, with a host-read mid-roll at about $450 to $2,000.

Why brands sponsor It's Happening with Snooki & Joey

A network-backed weekly gossip show with 4,752 Apple ratings and a loyal reality TV audience

  • Apple Podcasts shows a 4.8 average from 4,752 ratings across 400 episodes since 2017.
  • Long episodes with a median near 67 minutes give room for conversational host-read ads.
  • Hosts include reality TV personality Nicole Polizzi, and iHeartPodcasts distribution adds reach.
Best forbeauty and skincare brandsconsumer and lifestyle productsentertainment and streaming launches
Watch forThe show is network-run, so sponsorships may go through iHeart sales, and the tone is loose and unfiltered.

Brand fit report

Content

Topics, IAB taxonomy
Pop Culture50%
Television30%
Humor20%
Formats
co-hosted banter, listener call-ins, guest interview
Tone
chaotic, funny
Language
English
Production
Studio production
Typical length
60 to 90 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode25k–80k
Estimated, confidence 45%: Based on 4,752 Apple ratings at 4.8 stars, 400 episodes from iHeartPodcasts, weekly cadence and Podcast Index popularity of 9.
Audience asks aboutWhat the hosts think of celebrity newsHow to handle dating and exesWhat is happening on reality TV shows
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
75%women
25%men
Countries
🇺🇸 United States88%
🇨🇦 Canada5%
🇬🇧 United Kingdom3%
LanguagesEnglish 97%Other 3%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
iHeartPodcastsThe Volume
Categories promoted
None yet
Affiliate links
No

The feed names iHeartPodcasts and The Volume as the publisher, but no episode title or the description names a sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugslow
Violencelow
Politicslow

The description promises 'unfiltered' talk and 'drunken adventures', and titles mention 'psycho exes' and 'nastiest call-ins', though the feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

It’s unfiltered, it’s unpredictable, It’s Happening ! Reality TV icon Nicole “Snooki” Polizzi and her hilarious bestie Joey Camasta are serving up piping-hot tea, celeb gossip, trending topics, and laugh-out-loud moments every single week. Whether they're talking pop culture scandals, drunken adventures, beauty blunders, or airing their own dirty laundry, no story is too wild and no topic is too…
It's Happening with Snooki & Joey's own show description from the podcast feed

Do you make It's Happening with Snooki & Joey? Claim or remove this page.

About It's Happening with Snooki & Joey

It's Happening with Snooki & Joey is a weekly comedy and pop culture podcast from iHeartPodcasts and The Volume. The feed describes reality TV personality Nicole Polizzi, known as Snooki, and Joey Camasta sharing celebrity gossip, trending topics and personal stories, with listener voicemails and texts featured on air. Recent episodes cover Dancing With The Stars, paranormal topics, dating advice and guest chats.

The feed lists 400 episodes since July 2017, released weekly, with a median length near 67 minutes. Apple Podcasts shows a 4.8 average from 4,752 ratings. Starbooked estimates 25,000 to 80,000 downloads per episode, based on the ratings, network backing and Omny hosting. This is an estimate, not a published figure.

No individual sponsors appear in the feed. A host-read mid-roll is estimated at $450 to $2,000 per episode. The show suits beauty, lifestyle, consumer and entertainment brands that want a conversational, female-skewing pop culture audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. It's Happening with Snooki & Joey can edit or remove this page at any time.

Questions about It's Happening with Snooki & Joey

How much does It's Happening with Snooki & Joey charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll at about $450 to $2,000 per episode, based on an estimated 25,000 to 80,000 downloads. The show does not publish its rates or download numbers, so treat this as a guide.

What is It's Happening with Snooki & Joey about?

It is a weekly show where Nicole Polizzi (Snooki) and Joey Camasta cover celebrity gossip, pop culture, reality TV and their own lives, with listener call-ins and occasional guests such as actors and psychics.

How do I contact It's Happening with Snooki & Joey about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked. Because the show is network-backed, ad sales may also run through iHeartPodcasts.

Similar creators

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Who? Weeklypodcast · US
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