Starbooked

It'sKenKen (@itskenken1) is a crochet and craft creator whose country is not stated in her channel data. She posts free crochet patterns, tutorials, vlogs and craft-inspiration Shorts to about 36,700 subscribers, with median views near 1,400 per video. She uploads roughly one video a week. Sponsored integrations are estimated at $150 to $250 per video, reflecting her Shorts-heavy catalog.

Why brands book It’sKenKen

Crochet creator with 36,700 subscribers and a steady pattern audience

  • Median of about 1,400 views per video across 30 recent uploads
  • Shorts make up 54% of uploads, with tutorial Shorts averaging around 1,400 views
  • Roughly 50 uploads in the last 365 days keeps content flowing
Best foryarn and craft supply brandsbeauty and self-care products for hobbyists
Watch forViews are modest and sponsorship history is not visible, so test with a small integration first.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests60%
Fashion & Style15%
Lifestyle15%
Travel10%
Formats
short vertical tutorials, long-form vlogs, project walkthroughs
Tone
friendly, cozy
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 15 to 25 minutes for vlogs

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement3.0%
Likes and comments per view on recent videos
Audience asks abouthow to start crocheting as a beginnerwhich yarn and hooks to buyhow to finish or fix a crochet project
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
80%women
20%men
Countries
🇺🇸 United States45%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
yarn and crafts supplies, beauty and personal care
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; a video description tags @hobbii_yarn and @tweezerman as products in her bag.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is crochet, crafts and lifestyle vlogs with no flagged titles in the recent catalog.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube37k1.4k13

Benchmark score: 25 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 3 days ago.

✨ 🧶 Crafting creativity, one project at a time. Join me for free crochet patterns, tutorials, crochet inspo, and vlogs! Connect with me ʕ•́ᴥ•̀ʔっ♡ Tik Tok: @_itskenken_ Instagram: @itkenken Pinterest: @itkenken1 hoo.be/itkenken kenken@theviralistgroup.com
It’sKenKen's own profile description on YouTube

Are you It’sKenKen? Claim or remove this profile.

About It’sKenKen

It'sKenKen is a crochet creator on YouTube who shares free crochet patterns, beginner tutorials, craft inspiration and lifestyle vlogs. The channel has about 36,700 subscribers and roughly 225 videos. Most recent uploads run about one per week, with a mix of short vertical tutorials and longer vlogs covering craft organizing, travel and finished projects.

The audience is estimated to skew toward adult women in their twenties and thirties, mostly English-speaking viewers in the United States, United Kingdom and Canada. Viewers come for pattern ideas and hobby motivation, though these demographic figures are estimates and not channel-reported data.

A typical sponsored integration is estimated at $150 to $250 per video, based on a median of about 1,400 views and a Shorts-heavy catalog. At $20 to $35 CPM for long-form, this is less than paid ads at $10 to $30 CPM would cost for comparable reach, so brands in yarn, crafts or hobby-adjacent beauty should consider her.

Written from It’sKenKen's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. It’sKenKen can edit or remove this page at any time.

Questions about It’sKenKen

How much does It'sKenKen charge for a sponsored video?

Rates are estimated at $150 to $250 per video, based on a median of about 1,400 views and a Shorts-heavy catalog. Final pricing depends on format and deliverables. Contact details unlock on Starbooked for $0.80.

What does It'sKenKen post about on YouTube?

She posts free crochet patterns, beginner tutorials, craft inspiration, and vlogs about crafting, travel and hobby routines. Most uploads are short vertical videos, with some longer vlogs that run around 15 to 25 minutes.

How do I contact It'sKenKen for a brand deal?

Her channel lists a business email, and full contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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