Starbooked

Katieree (@katieree) is a crochet and knitting creator based in Melbourne, Australia, making tutorials, op shop hauls and yarn business behind-the-scenes content. The channel has about 97,800 subscribers and a median of roughly 2,700 views per video, posting around 16 videos a year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Katieree

Engaged Australian crochet audience with a yarn business owner who names her supplies

  • About 97,800 subscribers and roughly 10.3 million lifetime views
  • Median of about 2,700 views per video, with a 90th percentile near 10,700
  • Shorts make up 42% of recent uploads, suited to quick product placement
Best foryarn and craft supply brandssewing and haberdashery brandshobby kit makers
Watch forNo sponsorship history, and the channel's views are fairly modest relative to its subscriber count.

Brand fit report

Content

Topics, IAB taxonomy
Hobby70%
Lifestyle (sociology)20%
Fashion10%
Formats
tutorial series, short-form knitting clips, behind-the-scenes business vlogs
Tone
friendly, unpretentious
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 7 to 10 minutes for tutorials

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.6%
Likes and comments per view on recent videos
Audience asks aboutwhich yarn or pattern was usedhow to follow a crochet or knitting tutorialwhere to buy the supplies shown
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
85%women
15%men
Countries
🇦🇺 Australia40%
🇺🇸 United States25%
🇬🇧 United Kingdom15%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
yarn and craft supplies (owned business)
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes the creator's own yarn business, Source Of Fibre.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles and descriptions are about crochet, knitting and yarn with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube98k2.7k1

Benchmark score: 24 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform20 / 20

Recent videos

Last three uploads, latest 1 days ago.

Hi everyone and WELCOME to my channel! Here you'll find everything crochet, knitting, DIY, plants and the realities of every day life. I live in Melbourne, Australia with my two dogs - Austin and Charlee 🐾 My lifestyle is very much 'no frills' (literally 0 frills), so there's no glitz and glam here! I love to op shop and love taking you guys along on my OP Shop adventures! (thrift shopping for my international friends) I could spend hours upon hours strolling through craft stores and when I'm not on YouTube you'll find me running my business - www.sourceoffibre.com.au and designing crochet
Katieree's own profile description on YouTube

Are you Katieree? Claim or remove this profile.

About Katieree

Katieree is a Melbourne-based crochet and knitting creator who posts tutorials, WIP updates, op shop hauls and behind-the-scenes content about her yarn business, Source Of Fibre. The channel posts roughly 16 videos a year, with long tutorials and frequent short clips, and has about 97,800 subscribers.

The typical video draws about 2,700 median views, and viewers appear to be mostly women in Australia, the United States and the United Kingdom. These audience figures are estimates based on channel data and content, not verified analytics. The channel has no sponsorship history in the last 50 videos.

Brands in yarn, craft supplies and haberdashery who want an engaged, hands-on crafting audience should consider booking her. At an estimated $150 to $250 per video, the cost per thousand views is roughly $20 to $35 in the long-form rate, which compares with typical paid-ad CPMs of $10 to $30.

Written from Katieree's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Katieree can edit or remove this page at any time.

Questions about Katieree

How much does Katieree charge for a sponsored video?

Based on her median views, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates from the channel's performance and are not published by the creator.

What does Katieree post about on YouTube?

Katieree posts crochet and knitting tutorials, WIP updates, op shop hauls, plant and daily life videos, and behind-the-scenes content about running her yarn business, Source Of Fibre, based in Melbourne.

How do I contact Katieree for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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