Japan Walker HK

@japanwalkerhk · HK · ZH

japan travel hong kong audience japanese language lessons japanese food

Japan Walker HK (@japanwalkerhk) is a Hong Kong Cantonese-language Japan travel channel run by the Hong Kong arm of Kadokawa, a Japanese publisher. It has about 36,500 subscribers and a median of roughly 5,100 views per video. It has been inactive since late 2022, and its rate is $150 to $250 per video.

Why brands book Japan

Established Cantonese Japan travel channel with a loyal Hong Kong audience

Median of about 5,100 views per video across 333 uploads
Long-form tutorials and travel guides averaging around 10 minutes
Strong fit for Japan travel and regional product brands

Best fortravel brand awarenessJapan-focused product launches

Watch forNo uploads in over a year, so reach may be low and consistency uncertain.

Brand fit report

Content

Topics, IAB taxonomy

Travel55%

Food & Drink20%

Language Learning25%

Formats: tutorial, explainer, travel guide
Tone: informative, light
Language: Chinese
On camera: Yes, talking head
Production: Clean, lightly edited
Typical length: 8 to 12 minutes

Audience

Commercial intent30/100

Comments asking for links, prices or where to buy

Sentiment80/100

Positive share of 30 comments

Engagement1.6%

Likes and comments per view on recent videos

Audience asks abouthow to say common phrases in Japanesewhich Japanese prefectures and sights to visithow Japanese etiquette and customs work

Age

20%18-24

35%25-34

25%35-44

20%45+

Gender

55%women

45%men

Countries

Hong Kong85%

Macau5%

Taiwan5%

LanguagesCantonese 90%Japanese 5%English 5%

Commercial

0%of the last 50 videos were sponsored

None seenno sponsored videos in the last 50

Brands seen: None yet
Categories promoted: None yet
Affiliate links: No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow

Adultlow

Drugslow

Violencelow

Politicslow

Family friendly
Videos cover travel, food, language and culture with no flagged content; a ghost-stories video (#81) is mild.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

Platform	Followers	Median views	Uploads, 90d
YouTube	37k	5.1k	0

Benchmark score: 25 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers18 / 50

Activity Uploads in the last 90 days0 / 30

Reach Followers on the main platform7 / 20

Recent videos

▶【九州食文化】福岡地道料理6選除了屋台你還認識哪些？ · 4.9k views

▶🇯🇵白桃產量最多的地方，不是岡山縣？！【日本地理達人問答大賽🔥】你全答對了嗎？｜HKW日語學習＃104 · 5k views

▶🇯🇵日語達人挑戰【俗語．諺語篇】得不到總是最好、忙到甩轆的日文是⋯⋯？｜HKW日語學習＃103 · 3.2k views

Last three uploads, latest 1420 days ago.

《Japan Walker@HK》為全港唯一由日資公司出版之日本旅遊雜誌。網上平台繼續與大家深度發掘日本！送上最新旅遊、飲食及生活文化等情報。《Japan Walker@HK》為香港角川有限公司所出版。香港角川是日本角川集團於2007年投資創立，日本角川在日本已有超過六十餘年的歷史，是首間在東京證券交易所掛牌的出版集團，亦是現時日本最大的跨媒體集團之一。業務涉足出版、電影及電玩。廣告查詢: E-mail: marketing@kadokawa.com.hk Tel: 852-3653 2860 Address: Unit 2703-05, 27/F, Laws Commercial Plaza, 788 Cheung Sha Wan Road, Kowloon, Hong Kong

Japan Walker HK's own profile description on YouTube

Are you Japan Walker HK? Claim or remove this profile.

About Japan Walker HK

Japan Walker HK is the YouTube channel of the Hong Kong edition of Japan Walker, a Japan travel magazine published by Kadokawa Hong Kong. The channel posts Cantonese-language travel guides, food features and short Japanese lessons, mostly 8 to 12 minutes long. Its audience is estimated to be mostly Hong Kong adults interested in Japan travel and language.

The channel has about 36,500 subscribers and a median of roughly 5,100 views per video. It has not uploaded in over a year, so current reach is uncertain. Sponsored content has not been observed in recent videos.

Brands seeking Japan travel exposure to Hong Kong audiences may find it useful. At $150 to $250 per video, the cost is well above paid-ad CPM of $10 to $30, so the value depends on the audience fit.

Written from Japan Walker HK's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Japan Walker HK can edit or remove this page at any time.

Questions about Japan

How much does Japan Walker HK charge for a sponsored video?

Japan Walker HK typically charges between $150 and $250 per video for a sponsored integration, based on its median of about 5,100 views. The rate is estimated from public metrics, not a published rate card. Contact details unlock on Starbooked for $0.80.

What does Japan Walker HK post about on YouTube?

The channel posts Cantonese-language content about Japan, including travel guides for regions and cities, food features, and short Japanese language lessons. Videos are mostly 8 to 12 minutes long. Recent uploads date to 2022, and the channel has been inactive since.

How do I contact Japan Walker HK for a brand deal?

The channel lists a marketing email in its description. Full contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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