Starbooked

Jennifer Stagg (@jenniferstagg), based in the US, runs the Stagg Design channel with about 19,400 subscribers and 4.5 million total views. The channel posts interior design, renovation and DIY content with a median of 467 views per video. Uploads have stopped; the last video is over four years old. Estimated rate: $150 to $250 per sponsored video.

Why brands book Jennifer

Home renovation viewers who watch whole project series from start to finish

  • About 19,400 subscribers and 4.5 million lifetime views
  • Median of 467 views per video, with the top 10 percent near 1,029
  • Past sponsors include Vivint, Adorne by Legrand and Amazon
Best forhome improvement productsinterior decor brands
Watch forNo uploads in over four years, so the channel is dormant and reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden85%
Hobbies & Interests15%
Formats
client project reveals, before and after walkthroughs, product integrations
Tone
practical, warm
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
3 to 6 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement1.7%
Likes and comments per view on recent videos
Audience asks abouthow the renovation was donewhere furniture and finishes came fromhow to start a similar DIY project
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
75%women
25%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

18%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
VivintAdorne by LegrandAmazon
Categories promoted
home security, electrical wiring devices, home and yard products
Affiliate links
Yes

The video 'Installation of Our Security System with Vivint' is marked as a collaboration, and 'Spring Yard Prep with Amazon' describes a Amazon partnership.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is home design and family life with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube19k4670

Benchmark score: 7 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 1579 days ago.

HOME IS WHAT WE MAKE IT | stagg design Hi there, we're Stagg Design: interior designer + general contractor = a married couple of chronic remodelers who are raising three little girls and growing a design product business. We believe home is the most important place on the planet. Here we share client projects, our own home renovation, DIY tutorials, and life hacks to improve your home and everyday. Because when you you love your home, it changes your life. We're speaking from experience and we've documented the renovation of our mid-century ranch home in Salt Lake City, the #staggreno.
Jennifer Stagg's own profile description on YouTube

Are you Jennifer Stagg? Claim or remove this profile.

About Jennifer Stagg

Stagg Design is a Utah-based interior design and general contracting channel run by Jennifer Stagg (@jenniferstagg). The channel publishes client project reveals, before and after renovation walkthroughs, and DIY tutorials, with its own mid-century home renovation as a recurring series. The channel has about 19,400 subscribers and a median of 467 views per video, so its audience is best estimated as a small, engaged group of home renovation viewers, mostly in the United States.

Uploads stopped in 2022, so the channel is no longer active. Earlier videos included sponsored segments with Vivint, Adorne by Legrand and Amazon. The channel has not posted in over four years, so reach should be assumed to be historical rather than current.

Brands in home security, electrical products or home and yard goods may find the archive useful for context. At an estimated $150 to $250 per video, the cost works out to roughly $320 to $535 per 1,000 median views, far above the typical $10 to $30 CPM of paid ads, so this is a poor fit for pure reach buys.

Written from Jennifer Stagg's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Jennifer Stagg can edit or remove this page at any time.

Questions about Jennifer

How much does Jennifer Stagg charge for a sponsored video?

Based on the channel's median of 467 views, an estimated sponsored integration would be $150 to $250 per video. This is a floor-based estimate, not a quoted rate. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does Jennifer Stagg post about on YouTube?

The Stagg Design channel covers interior design, home renovation, DIY projects and client reveals. Past series include a mid-century home renovation and multi-part project reveals. The channel has not posted new videos since 2022.

How do I contact Jennifer Stagg for a brand deal?

The channel lists jen@staggdesign.com as a contact address in its description. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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