KABA.ちゃん (@kaba.channel) is a Japanese creator in Shibuya, Tokyo, making lifestyle, variety and tongue-in-cheek challenge videos for about 9,300 subscribers. Median views sit near 16,900 per video, with roughly one long-form upload a month and none in the last year. Sponsored integration rates run about $570 to $1,200 per video.
Japanese lifestyle creator with 16,900 median views for fashion and beauty integrations
- Median views near 16,900 per long-form video, with a peak of 158,792 on a diet video
- Estimated $570 to $1,200 per video, which is an effective CPM of $20 to $35 per 1,000 median views
- Strong fit for fashion retail and beauty tests, where the 2022 styling and skincare videos drew the most views
Brand fit report
Content
- Formats
- talk and chat segments, challenge and experiment videos, collaboration episodes
- Tone
- playful, candid
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 6 to 12 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover fashion, beauty, chats and a haunted-place story, with no adult or drug content; a few titles reference LGBTQ identities as subject matter, which is not flagged as unsuitable.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 52 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【ど田舎モンKABA.ちゃん】渋谷区観光大使なのに、実はすごい田舎モンがバレた！！～雑談「パーソナルカラー診断」など · 51k views
▶【芸能界・モラハラ・コロナ解雇】KABA.ちゃんと仲間たちが語る絶望した瞬間～パジャマで雑談パーティ後編 · 7.9k views
▶女装子見習いはお嬢様に相応しいのか!?KABA.ちゃんが厳正審査！~お嬢様部渋谷支部オーディション開催~ · 9.6k viewsLast three uploads, latest 1442 days ago.
KABA.ちゃんがYouTubeというステージで、愉快に楽しく様々な事に挑戦していくチャンネルです！ KABA.ちゃんに挑戦してほしい企画がありましたら、ドシドシ コメントしてください♡ 【Instagram】 https://www.instagram.com/kabachan_of... 【THAT'S WHY!! OFFICIAL SITE】 https://www.thatswhy.tokyo/ 【THAT'S WHY!! Instagram】 https://www.instagram.com/thatswhy2019/
About KABA.ちゃんねる
KABA.ちゃん (@kaba.channel) is a Japanese creator based in Shibuya, Tokyo, who runs the KABA.ちゃんねる YouTube channel with about 9,300 subscribers and roughly 1.8 million lifetime views. The channel posts lifestyle chats, fashion makeovers, beauty routines and playful challenge videos, mostly in long form of six to twelve minutes. According to the creator's website, KABA.ちゃん also works in the Japanese entertainment scene, appearing as THAT'S WHY!! affiliated talent.
The channel's audience is estimated to be mostly Japanese women aged 25 to 34, interested in style, self-care and light entertainment; these figures are estimates, not platform-reported data. Upload activity has been inactive since late 2022, so the channel is best seen as a back catalogue rather than a current feed.
Brands seeking native integrations in Japanese lifestyle content can consider a sponsored video at an estimated $570 to $1,200, roughly $20 to $35 CPM against median views, compared with typical paid-ad CPMs of $10 to $30.
Written from KABA.ちゃんねる's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. KABA.ちゃんねる can edit or remove this page at any time.
Questions about KABA.ちゃんねる
How much does KABA.ちゃん charge for a sponsored video?
Based on the channel's median of about 16,900 views and standard long-form rates, an estimated sponsored video would cost roughly $570 to $1,200 per video. This is an estimate, and the actual quote depends on the brief and deliverables.
What does KABA.ちゃん post about on YouTube?
The channel covers lifestyle chats, fashion and makeover challenges, beauty and diet routines, and light Shibuya-based stories. Videos are in Japanese and typically run six to twelve minutes.
How do I contact KABA.ちゃん for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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