Starbooked

Katie Pix (@katiepix), a UK food creator based in Great Britain, makes weekly family food, home and lifestyle vlogs alongside short recipe clips. Her channel has about 35,600 subscribers and a median of roughly 900 views per video, with uploads about three times a month. Sponsored integrations are quoted at $150 to $250 per long-form video. She is a cookbook author and former Jamie Oliver team member.

Why brands book Katie

Family-focused UK food creator with recipes that get saved and shared

  • Median of roughly 900 views per video across 446 uploads on the channel
  • Recent Waitrose and Philadelphia recipe work shows grocery integrations fit the audience
  • At $150 to $250 per video, a sponsored slot costs far less than a comparable paid ad CPM of $10 to $30
Best forgrocery and dairy brandskitchen appliance launches
Watch forMedian views are low relative to subscriber count, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink70%
Lifestyle30%
Formats
weekly long-form vlogs, short recipe clips, recipe series
Tone
warm, playful
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 15 to 25 minutes for vlogs

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement3.4%
Likes and comments per view on recent videos
Audience asks abouteasy weeknight recipeshow to make a recipe healthierwhat the family eats and hosting ideas
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
75%women
25%men
Countries
🇬🇧 United Kingdom80%
🇺🇸 United States5%
🇦🇺 Australia3%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
WaitrosePhiladelphiaBoursinBoschFatFaceHoover
Categories promoted
grocery, dairy and cheese, kitchen appliances, fashion, cookbooks
Affiliate links
Yes

Video 'I've started using the C-word… #Christmas. It's a @waitroseandpartners #MincePie taste test!' is labelled AD in the title.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is recipes, family life and travel with no flagged titles; a few titles reference alcohol in a light-hearted way ('Too Much Gin').

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube36k8833

Benchmark score: 13 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 5 days ago.

Hello! I’m Katie Pix 👋 Cook, food lover, author, mum and enthusiastic over-sharer. After a little six-year YouTube hiatus (casual), I’m back with long-form weekly vlogs about food, family, home and the glorious chaos in between. Expect easy recipes, what we actually eat, hosting, motherhood, home projects, travel, behind-the-scenes life as a food creator and plenty of questionable decisions along the way. I’m a cookbook author, former Jamie Oliver food teamer, and have spent more than a decade making food content on the internet. Basically, if there’s something delicious involved, I’ll pro
Katie Pix's own profile description on YouTube

Are you Katie Pix? Claim or remove this profile.

About Katie Pix

Katie Pix is a UK food creator who posts long-form weekly vlogs about cooking, family, home projects and hosting, alongside short recipe clips and themed series such as a pasta series. Per her website, she is a cookbook author and former Jamie Oliver team member. Her audience is likely made up mostly of UK women aged 25 to 44 who cook for their families; these figures are estimates.

The channel has about 35,600 subscribers and a median of roughly 900 views per video, with uploads around three times a month. Most recent sponsored work has been with grocery, dairy and kitchen brands, and the channel's content is clearly labelled when paid.

Brands looking for a UK family audience can book her for a sponsored video at $150 to $250. That works out to a CPM of $20 to $35 per 1,000 views, compared with paid ad CPMs of $10 to $30.

Written from Katie Pix's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Katie Pix can edit or remove this page at any time.

Questions about Katie

How much does Katie Pix charge for a sponsored video?

Katie Pix typically quotes between $150 and $250 per sponsored video. Rates are based on her median views of about 900 per long-form video and a CPM of $20 to $35. Final pricing depends on deliverables and usage rights.

What does Katie Pix post about on YouTube?

Katie Pix posts weekly long-form vlogs about food, family, home projects and hosting, along with short recipe clips and themed recipe series. Her content is warm and practical, aimed at people who cook for the family.

How do I contact Katie Pix for a brand deal?

Her contact details unlock on Starbooked for $0.80. Boosted creators can also be booked directly through Starbooked.

Similar creators

YouTube and other creators in family cooking, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
The Super Yummy Kitchen@thesuperyummykitchen4007
family cookingkids recipes1.4k620$150–25050
Amber Chia TV@amberchiatv · MY
lifestyle vlogsmalaysia travel4.9k1.2k$150–25031
Courtney's Sweets@courtneyssweets · US
family cookingfresh milled flour5.9k741$150–25029
Kids' Time@kidstimemedia
kids craftsalbanian recipes3.3k291$150–25012
La Gourmande@gourmandisealya · FR
turkish cookingquick french recipes23k654$150–2508