Starbooked

Keen on Yoga is run by Adam Keen (@keenonyoga), a UK-registered Ashtanga yoga teacher who posts a podcast and short practice videos. The channel has about 9,700 subscribers, a median of 349 views per video and uploads several times a week. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Keen

Engaged Ashtanga yoga audience for wellness and yoga product brands

  • Median of 349 views per video across 30 recent uploads
  • Roughly 9,700 subscribers and 688 total videos on the channel
  • Podcast episodes often exceed 2,000 views, showing sustained long-form interest
Best foryoga apparel and matswellness subscriptions or online class platforms
Watch forSmall audience with low median views; best suited to niche, low-cost placements.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests55%
Health & Fitness45%
Formats
podcast interview, short practice clip, long-form podcast episode
Tone
reflective, instructive
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 90 seconds for clips, 35 to 60 minutes for podcast episodes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.8%
Likes and comments per view on recent videos
Audience asks abouthow to start or deepen an Ashtanga practicewhat the Hatha Yoga Pradipika teacheshow to stay motivated in yoga practice
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
60%women
40%men
Countries
🇬🇧 United Kingdom25%
🇺🇸 United States20%
🇦🇺 Australia8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover yoga practice, philosophy and interviews with teachers, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube9.7k34942
Instagram–––

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest today.

Keen on Yoga is an online Ashtanga led yoga studio, created during lockdown by Adam and Theresa Keen, a married couple of dedicated Ashtanga yoga practitioners. It is home to the Keen on Yoga Podcast and blog as well as an on demand yoga video library. Our aim is to support your yoga practice and lifestyle by offering online Ashtanga yoga and related classes, workshops, private lessons and resources. These are delivered by Adam and from our network of internationally renowned colleagues and friends. Adam has been practicing the Ashtanga yoga system for over 20 years and teaching for more th
Keen on Yoga's own profile description on YouTube

Are you Keen on Yoga? Claim or remove this profile.

About Keen on Yoga

Keen on Yoga is a channel run by Adam Keen, a UK-registered Ashtanga yoga teacher who co-founded the Keen on Yoga online studio with Theresa Keen. Information about his teaching background, including his Advanced B series training in Mysore and Level 2 authorisation, comes from his website. The channel posts podcast episodes with teachers and scholars, along with short practice clips and recordings from the studio.

The channel has about 9,700 subscribers and a median of 349 views per video, with roughly 40 uploads in the last 90 days. Audience estimates suggest mostly adult viewers who practise yoga, with a leaning toward older age groups, but these figures are not verified platform data.

Brands seeking a serious, practice-focused yoga audience may find it a fit. Based on a median of 349 views, the estimated sponsored rate is $150 to $250 per video, which is above typical paid-ad CPM ranges of $10 to $30 per 1,000 views, so the value depends on the placement's reach and fit.

Written from Keen on Yoga's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Keen on Yoga can edit or remove this page at any time.

Questions about Keen

How much does Adam Keen charge for a sponsored video?

Based on the channel's median of 349 views, a sponsored video is estimated at $150 to $250. The rate uses a floor because the per-view calculation alone falls below that level. Exact rates depend on the integration and should be confirmed directly with the creator.

What does Adam Keen post about on YouTube?

Adam Keen posts Ashtanga yoga content, including podcast episodes with yoga teachers and scholars, short practice clips, and discussions of yoga history and philosophy. The channel is run from the Keen on Yoga studio, which also offers online classes and retreats.

How do I contact Adam Keen for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options once you unlock the contact information.

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